Compare Mixpanel vs Finteza

Summary

An effective web analytics platform with all essential features to easily understand every users journey in your website. It has engagement feature to measure the actions taken by the visitors in your application. It also has machine learning which stops data mining and act on insights instantly. In addition, it has funnel feature that helps you to identify where and why you losing your customers. Using this platform, you can unify all your data sources and can easily discover your visitor behaviours. It allows you to send push notifications to your customer in order to increase customer engagement and revenue. ..show more

Finteza is a comprehensive analytics tool that helps businesses track and analyse traffic, conversion rates, sales funnels, landing pages and advertising campaigns alike. An advertising engine available within makes it easy for users to sell ad spaces, manage banner rotation, accept payments and analyse reports. Instead of providing media kits, advertising houses can offer access to advert zone statistics, helping clients make better decisions while choosing ads to be displayed. Another remarkable feature of Finteza is its multi-step traffic quality measurement protocol, which helps businesses with advanced botnet analysis, accurate tracking technology, complex user behaviour analysis and unique accounting algorithms to detect low-quality traffic. The particular tool also helps advertisers in creating detailed funnels for any segment of their choice, such as sources, pages, UTM tags, keywords and separate ad banners. Finteza offers an efficient way to understand why media houses are losing customers and how they can fix the same. ..show more

Alert Notifications Alerts the user when predefined criteria is met

Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts

Conversion Tracking Enables user to track customer conversion rate

Event Tracking Identifies the important events happening in your application

Goal Tracking Allows to track progress to reach business objectives

Heatmaps Heatmaps show where users have clicked on a page

Multiple Site Management Helps to analyze and track more than one websites

Report Generation Gathers data and generates reports as PDF file.

Time on site Tracking Tracks the time that a visitor spends on your website

User Interaction Tracking Identifies and tracks the visitors interaction on your websites

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