Compare Metricfy vs Clicktale

Summary

Metricfy is a data analytics tool for marketers that captures and records the data from platforms such as Google AdWords and Facebook Ads itself, so the numbers are completely accurate, as you can use real data instead of data samples. All you have to do to get started is insert the Metricfy script in the back-end of your website, and it will track the behavior of all of your website users. You can track a wide range of metrics, such as impressions, page views, visits, clicks, sessions, leads, time to first lead, unique leads, click-through-rate, visits per user, leads per user, conversion rate, and CPC. Metricfy allows you to set up dashboards to track your marketing KPIs with a few clicks, and you don’t need any coding knowledge to do it. The software also cross-references the traffic measured with money spent by channel so you can get a better idea of which of your channels are giving the best ROI. ..show more

Clicktale presently known as Contentsquare stands out from the rest as an experienced analytics leader. Users can depend on the platform to analyse mobile apps or websites in detail, identifying areas that need immediate attention. A complete suite of combined technologies offered by the software, help users bring their online customer behaviour to life. At present, 750+ enterprise brands depend on Clicktale x Contentsquare to get their digital experience optimised on the go. The particular portal is capable of connecting various business metrics with actual customer behaviour combining the power of machines, rich data and human intelligence at the same time. Thus delivering better outcomes. Robust heatmaps present within helps with click measurement, depth scrolling and engagement rate monitoring. Unique visual analysis capabilities, make it easy for companies to detect friction points in real-time and take measures accordingly. Clicktale x Content square is absolutely secure compliant with CCPA and GDPR guidelines. ..show more

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• Mixpanel
• New Relic APM
• Heap
• Google Analytics
• Google Tag Manager

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