Maxymizely vs AB Tasty Comparison

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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Maxymizely

AB Testing Software

4.6 5 user ratings

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97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AB Tasty

AB Testing Software

4.4 826 user ratings

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VWO Testing

AB Testing Software

4.5 341 user ratings

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VWO FullStack

AB Testing Software

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Overview

Description	An innovative web analytics software that provides A/B/N and Multivariate testing as well as general web analytics, traffic analytics and crash analytics in user friendly ways of integration. It optimizes the content layout with experiments and analyze the the device location, type, screen resolution etc. to find out which layout works well and which one requires modification. It also improves conversion rates of mobile and web-based applications, making it useful for the marketers and business owners. The significant features include targeting of audience, dividing campaign into segments, Funnel Analysis, Split Testing, Multivariate Testing, Test Scheduling and a Visual Editor. Read more	A SaaS-based application that enables the web marketing teams to optimize their websites and increase customer interaction rate through A/B testing, user engagement, and personalization. It is widely used by the small, mid-size and enterprise level organizations such as Cartier, Sephora, Ashley HomeStore, and USA Today. Fully compatible with Android, iOS, and responsive websites, AB Tasty is an all-in-one solution for carrying out all types of A/B and multivariate testing with full autonomy and minimal technical integration. It is easy-to-use and loaded with features including user insights, experiments, marketing campaigns, personalization, mobile app solutions, and more. Read more	Visual Website Optimizer is an easy but highly effective A/B testing platform. VWO also allows A/B Test for webpages with Extensive Code Changes as well as A/B testing a mobile app. Using VWO, you can compare and test different calls to action, layouts, and design elements to optimize your mobile app and deliver the best possible product to your users. VWO handles upto 20–25k requests per second by deploying multiple server architecture which allows them to keep adding more servers. Read more	WO FullStack, the enterprise-grade server-side testing product, you get the flexibility to experiment deep into your stack and build products that shoot up your business metrics. Without affecting performance. VWO FullStack, you can literally test anything. Be it the search algorithms or recommendation engine for your ecommerce store or subscription workflows for your SaaS business, VWO FullStack is built to help you execute even the most complex tests. Read more
Pricing Options	Free Trial Available Starts at $19.00.	Free Trial Not Available Offers Custom plan.	Free Trial Available Offers Custom plan.	Free Trial Not Available Offers Custom plan.
SW Score & Breakdown	82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 87% Reviews 68% Momentum 63% Popularity 71%	97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 94% Momentum 71% Popularity 93%	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 85% Momentum 60% Popularity 65%	84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 60% Momentum 60% Popularity 63%
SaaSworthy Awards	Not Available	# 3 Most Worthy # 2 Fastest Growing	# 2 Most Worthy # 2 Most Popular	Not Available

Features

Total Features	6 Features	10 Features	10 Features	10 Features
Common Features for All	Audience Targeting Allows you to serve different versions of a page to a different set of audience Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes. Heatmaps Heatmaps show where users have clicked on a page Landing Pages (Web Forms) A webform or a popup which can be used to capture the lead or ask user his preferences Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Split Testing Splits web traffic among the different variations of a webpage being tested Statistical Relevance Analysis Helps in knowing if the result achieved by testing the data is statistically significant or not Surveys Optimize survey response rate with A/B testing Test Scheduling Allows the user to test the application at the scheduled time Visual Editor Enables users to quickly edit and make changes to the original content, webpages, widgets, and other components and create modified versions of the same in real-time. + 3 More - Show Less	Audience Targeting Allows you to serve different versions of a page to a different set of audience Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes. Heatmaps Heatmaps show where users have clicked on a page Landing Pages (Web Forms) A webform or a popup which can be used to capture the lead or ask user his preferences Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Split Testing Splits web traffic among the different variations of a webpage being tested Statistical Relevance Analysis Helps in knowing if the result achieved by testing the data is statistically significant or not Surveys Optimize survey response rate with A/B testing Test Scheduling Allows the user to test the application at the scheduled time Visual Editor Enables users to quickly edit and make changes to the original content, webpages, widgets, and other components and create modified versions of the same in real-time. + 7 More - Show Less	Audience Targeting Allows you to serve different versions of a page to a different set of audience Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes. Heatmaps Heatmaps show where users have clicked on a page Landing Pages (Web Forms) A webform or a popup which can be used to capture the lead or ask user his preferences Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Split Testing Splits web traffic among the different variations of a webpage being tested Statistical Relevance Analysis Helps in knowing if the result achieved by testing the data is statistically significant or not Surveys Optimize survey response rate with A/B testing Test Scheduling Allows the user to test the application at the scheduled time Visual Editor Enables users to quickly edit and make changes to the original content, webpages, widgets, and other components and create modified versions of the same in real-time. + 7 More - Show Less	Audience Targeting Allows you to serve different versions of a page to a different set of audience Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes. Heatmaps Heatmaps show where users have clicked on a page Landing Pages (Web Forms) A webform or a popup which can be used to capture the lead or ask user his preferences Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Split Testing Splits web traffic among the different variations of a webpage being tested Statistical Relevance Analysis Helps in knowing if the result achieved by testing the data is statistically significant or not Surveys Optimize survey response rate with A/B testing Test Scheduling Allows the user to test the application at the scheduled time Visual Editor Enables users to quickly edit and make changes to the original content, webpages, widgets, and other components and create modified versions of the same in real-time. + 7 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	NA	Available	Available	NA

Reviews & Ratings

User Rating	4.6/5 5 user ratings	4.4/5 826 user ratings	4.5/5 341 user ratings	Not Available
Rating Distribution	Excellent 60% Very Good 40% Average 0% Poor 0% Terrible 0%	Excellent 50.6% Very Good 42.6% Average 6.8% Poor 0% Terrible 0%	Excellent 56.3% Very Good 39.9% Average 2.6% Poor 0.9% Terrible 0.3%	Not Available
User Sentiments	Not Available	User-Friendly Interface, Extensive Widgets Library, Excellent Customer Support, Powerful Testing Capabilities Occasional Bugs, Complex Implementation for Specific Architectures, Slow Interface Response, Limited Reporting Features	User-Friendly Interface, Extensive Testing Capabilities, Excellent Customer Support, Robust Reporting and Analytics Occasional Software Glitches, Complex Initial Setup, Inaccurate Data Tracking, Limited Features in Lower-Tier Plans	Not Available
Review Summary	Not Available	Users generally agree AB Tasty is an intuitive, easy-to-use tool for marketers with basic or advanced web development knowledge. It is praised for its robust A/B testing and multivariate testing capabilities, heatmaps, and session recordings, allowing for better website optimization. However, some users have reported occasional bugs, a steep learning curve, and limited customer support availability as drawbacks. Additionally, pricing is seen as higher compared to competitors, and setup can be time-consuming.	VWO Testing is a popular A/B testing tool praised for its user-friendly interface, particularly its WYSIWYG editor, making it easy to create and launch tests without extensive coding knowledge. Users highlight its comprehensive feature set, including split URL testing, multivariate testing, and robust reporting and analytics. While some users note a slight learning curve for advanced features and occasional glitches, the vast majority find VWO's ease of use, data-driven approach, and exceptional customer support crucial for driving website optimization and increasing conversions.	Not Available
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Pricing

Pricing Options	Free Trial Available Starts at $19.00.	Free Trial Not Available Offers Custom plan.	Free Trial Available Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	STARTER $19.00 $19.00 per month BASIC $39.00 $39.00 per month STANDARD $149.00 $149.00 per month MAXIMAL $399.00 $399.00 per month	AB Tasty Custom	Growth Custom PRO Custom Enterprise Custom	VWO FullStack Custom
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Alternatives

	AB Tasty 4.4 Based on 826 Ratings Maxymizely Vs AB Tasty UseItBetter 4.5 Based on 2 Ratings Maxymizely Vs UseItBetter Dual Kind Maxymizely Vs Dual Kind Webtrends Optimize 4.9 Based on 194 Ratings Maxymizely Vs Webtrends Optimize Increab Maxymizely Vs Increab	Optimizely 4.2 Based on 2179 Ratings AB Tasty Vs Optimizely VWO Testing 4.5 Based on 341 Ratings AB Tasty Vs VWO Testing Maxymizely 4.6 Based on 5 Ratings AB Tasty Vs Maxymizely Apptimize 4.2 Based on 17 Ratings AB Tasty Vs Apptimize Webtrends Optimize 4.9 Based on 194 Ratings AB Tasty Vs Webtrends Optimize
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