Adobe Marketo Engage vs SalesLoft Comparison

Remove All ADD PRODUCT Adobe Marketo Engage SalesLoft	93% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Adobe Marketo Engage Marketing Automation Software (5177 Ratings)	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove SalesLoft Sales Engagement Software (3440 Ratings)
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ADD PRODUCT	93% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Adobe Marketo Engage Marketing Automation Software (5177 Ratings)	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove SalesLoft Sales Engagement Software (3440 Ratings)
Start Free Trial	Visit Website

Overview

Summary

Marketo is a best in class marketing automation software that helps companies involved in various sectors to enhance their customers’ experience and encourage them to visit again at their store. It helps companies to identify and engage the right customers by tracking their behaviour. The software easily builds and scales automated marketing campaigns and determines how marketing channels are impacting revenue. To keep the customers engaged, Marketo creates relevant conversations based on individual behaviours in real-time. The solution includes pre-built tiles and dashboards with advanced segmentation and filters to capture customer interactions at every stage. These simple dashboards and in-depth reporting tools show a clear picture of the impact of Return of Investment. The software attracts, nurtures and converts win-ready lead to sales through its inbound and outbound programs. It also creates personalised campaigns based on the customers’ activities to help them find what they are looking for. ..show more

SalesLoft is a sales engagement platform for revenue teams to engage and communicate better with their customers. It also helps these teams build pipelines, manage deals, and close revenue. Sales development teams can build pipelines by identifying, developing, and qualifying leads. The tool helps to meet and exceed the revenue goals by building momentum. Prospecting and opportunity management enables account executive teams to close more leads. They can execute account-based strategies at scale and improve the buying experience for customers by providing the sales reps with the right information at the right time. SalesLoft works as a single provider for various tools like SalesLoft Mobile, Conversation Intelligence, and comprehensive opportunity management which improve the sales engagement. Customer success teams can then enhance the post-sales experience to maximize customer retention. SalesLoft enables organizations to grow and retain a high performing revenue with tools like Smarter Coaching and CRM Data Quality Improvement. It also helps to align the marketing and sales account-based strategies that ensure unified messages to customers. ..show more

TECHNICAL DETAILS

Access Monitoring
24/7 (Live rep)
Business Hours
Online

Contact Number/Address

San Jose, CA / +1 877-270-6586

Atlanta, Georgia / +1 770-756-8022

API

Deployment
SaaS/Web/Cloud
Mobile - Android
Mobile - iOS
Mobile - Windows
Mobile - BlackBerry
Installed - Windows
Installed - Mac

Customers
Individuals
Freelancers
Large Enterprises
Medium Business
Small Business

Pricing

Pricing Model
Free Trial
Freemium
One-time license
Open-source
Subscription
Quotation Based

Plans
	Select Custom Essential marketing automation and measurement. Features Users : 25 API calls / day : 50K / day Lead and account database Custom data objects and fields : 10 objects / 2M records Native CRM integration (SFDC & MSD) Audience segmentation and targeting Advanced dynamic content Advanced personalization Custom user roles and permissions Campaign and journey automation Intelligent cross-channel nurturing Scoring, routing, and alerts Email marketing Social marketing Event and webinar marketing Landing pages and forms Marketing calendar Search engine optimization Paid media targeting Campaign reporting and insights Attribution and ROI dashboards Secure domains Website retargeting (Available) Target account management (Available) Website personalization (Available) Predictive content (Available) Predictive audiences (Available) Advanced journey analytics (Available) Email deliverability (Available) Sandbox (Available) Premium multi-touch attribution (Tier 1) (Available) Prime Custom Lead- and account-based marketing with journey analytics and AI personalization. Features Users : 25 API calls / day : 50K / day Lead and account database Custom data objects and fields : 10 objects / 2M records Native CRM integration (SFDC & MSD) Audience segmentation and targeting Advanced dynamic content Advanced personalization Custom user roles and permissions Campaign and journey automation Intelligent cross-channel nurturing Scoring, routing, and alerts Email marketing Social marketing Event and webinar marketing Landing pages and forms Marketing calendar Search engine optimization Paid media targeting Campaign reporting and insights Attribution and ROI dashboards Secure domains Website retargeting Target account management Website personalization Predictive content Predictive audiences Advanced journey analytics Email deliverability (Available) Sandbox (Available) Premium multi-touch attribution (Tier 1) (Available) Workspaces and partitions (Available) Advanced BI analytics (Available) Ultimate Custom The most powerful marketing automation with premium attribution. Features Users : 25 API calls / day : 50K / day Lead and account database Custom data objects and fields : 10 objects / 2M records Native CRM integration (SFDC & MSD) Audience segmentation and targeting Advanced dynamic content Advanced personalization Custom user roles and permissions Campaign and journey automation Intelligent cross-channel nurturing Scoring, routing, and alerts Email marketing Social marketing Event and webinar marketing Landing pages and forms Marketing calendar Search engine optimization Paid media targeting Campaign reporting and insights Attribution and ROI dashboards Secure domains Website retargeting Target account management Website personalization Predictive content Predictive audiences Advanced journey analytics Email deliverability Sandbox Premium multi-touch attribution (Tier 1) Workspaces and partitions (Available) Advanced BI analytics (Available) Enterprise Custom Achieve the highest degree of scale and flexibility. The software offers Enterprise pricing plan on basis of request. View Price Page	Prospect Custom For teams focused on generating leads Products Included : Cadence + Automation Dialer + Messenger Analytics + Reporting Features Sales Email Calendaring Mobile App Access CRM Sync Integrations Security + Governance Sell Custom For teams focused exclusively on managing opportunities to close Products Included : Cadence (Limited) Deals Conversations Analytics + Reporting Features Sales Email Calendaring Mobile App Access CRM Sync Integrations Security + Governance Engage Custom For teams focused on the post-sales customer experience Products Included : Cadence + Automation Conversations Analytics + Reporting Features Sales Email Calendaring Mobile App Access CRM Sync Integrations Security + Governance Enterprise Custom For teams working every stage of the revenue lifecycle Products Included : Cadence + Automation Dialer + Messenger Conversations Deals Analytics + Reporting Features Sales Email Calendaring Mobile App Access CRM Sync Integrations Security + Governance View Price Page

Compare Adobe Marketo Engage vs SalesLoft