95%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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89%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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91%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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ADD PRODUCT
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95%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Remove
|
89%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Remove
|
91%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Sponsored
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Start Free Trial
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Start Free Trial
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Summary |
Marketo is a best in class marketing automation software that helps companies involved in various sectors to enhance their customers’ experience and encourage them to visit again at their store. It helps companies to identify and engage the right customers by tracking their behaviour. The software easily builds and scales automated marketing campaigns and determines how marketing channels are impacting revenue. To keep the customers engaged, Marketo creates relevant conversations based on individual behaviours in real-time. The solution includes pre-built tiles and dashboards with advanced segmentation and filters to capture customer interactions at every stage. These simple dashboards and in-depth reporting tools show a clear picture of the impact of Return of Investment. The software attracts, nurtures and converts win-ready lead to sales through its inbound and outbound programs. It also creates personalised campaigns based on the customers’ activities to help them find what they are looking for. ..show more |
Emarsys is a robust omnichannel customer engagement platform serving organisations across the e-commerce, retail, and travel industry, helping them accelerate essential business outcomes. The critical capabilities of Emarsys include its function as a customer engagement platform eliminating the need for silos, unifying the customer data through an open architecture and API. The platform has in-built use cases and specific solutions tailored to particular industry requirements. Also, it offers customer-centric personalisation across all channels and devices. Emarsys comes equipped with a marketer-friendly AI and predictive analysis facility with marketing execution to scale 1:1 personalisation. Furthermore, its omnichannel automation mechanism simplifies cross-channel implementation as well. The platform is also capable of streamlining marketing operations to optimise the entire customer experience. Moreover, insightful reporting and analytics offered by Emarsys boost up predictable and profitable growth. Lastly, the platform offers personalised omnichannel experiences through email, ads, and direct mail, besides utilising an open architecture and API to enhance customer engagement. ..show more |
Omnisend is an eCommerce marketing automation tool that helps users to improve sales by combining several channels into the marketing strategy. It allows the user to integrate various channels within the same automation workflow. Boost email marketing campaigns with the help of email blasts, newsletters, and easy drag-and-drop builders. Omnisend helps to build an advanced automation workflow that assists users in meeting their individual needs based on visitor activities. It enables users to build smart segmentation from different lists that allow the user to send accurate messages to the right person only. With Omnisend, they can add any data which is more relevant to your customer’s profile and reach your target audiences through loyalty program status or anything else that is tailored for the customers. Segmentation can lead to much better sales. It provides powerful forms to capture each and every visitor and make sure they won’t leave without taking action. It presents them with a forever-visible widget at the bottom of the screen that gives an option to the customers to click on the link while browsing. ..show more |
Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. |
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Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. |
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Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. |
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Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. |
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Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email |
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Lead Management A systemized and organized way of managing all your leads and their conversation. |
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Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. |
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Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. |
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Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them |
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Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. |
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Top alternatives to Adobe Marketo Engage
Adobe Analytics
Adobe Experience Manager
Adobe Campaign
ActiveCampaign
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MailChimp
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Salesforce
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