Compare MarcomCentral vs Frontify

Summary

Marcom Central is a digital asset management solution that assists businesses in increasing sales by providing them with brand material that can be accessed from anywhere in the globe. It enables the user to manually add tags or search for keywords on each item or to let Artificial Intelligence do it for them. With Marcom Central, you can reduce the number of email attachments you send. You can share various photos and materials with team members on the go directly through your portal. The platform empowers and enables your teams to quickly design and distribute marketing material. Without making a request to marketing, you can simply update text fields to build a bespoke asset using dynamic templates with this platform. Users can build custom reports and analyse trends to improve collateral creation using best-in-class Business Intelligence. You can make a single update to all relevant assets to enforce brand rules by effectively managing disclaimers, trademarks, obsolete pictures, or logos. Users also get MarcomGather which is a tool that helps you find what you're looking for quickly and clearly. ..show more

Frontify is a comprehensive brand management software that helps companies to create, promote and manage their brand-related tasks in an intuitive manner. Brands can create unique and attractive logos, fonts and other items to be displayed digitally with the same. They can also create detailed guidelines to keep every team member on the same page. At Frontify, all digital assets are located in a central location, enabling team members to quickly find what they are looking for. It also promotes cross-team collaboration by keeping team members involved and up-to-date about ongoing tasks with the help of workflows and project overviews. Users can create design templates and allow anyone from the team to customize them in a way that represents their brand. Moreover, developers can even integrate their favorite tool with the platform to offer their employees a familiar way of designing. Frontify also comes with various brand platform examples that help users to get inspired and create something beautiful and unique. ..show more

Access Control Defines application access to various users. Includes role-based system that controls options to be displayed to different users based on their role

Asset Categorization Helps in dividing and organizing the digital asset collections under defined categories to make them more accessible

Asset Library Helps in systematically storing every possible digital media files like documents, audio & video files

Asset Sharing Helps in ensuring easy & fast sharing of digital media files across multiple social media platforms as well as with colleagues

Customizable Branding This feature enables the customization of brand marketing to meet specific requirements and preferences.

Metadata Management Helps in administering and managing the data that describes other data

Reporting (Analytics) Provides insightful reports and important business metrics to track and measure the outcomes and progress.

Search (Filter) Provides with advance and efficient search/ filter tools to get more refined findings or results

Version Control It gives the team the ability to recall specific versions of a document, code, content, file, or folder that records changes over time.

Workflow Management Helps in managing and ensuring smooth flow of the tasks assigned to a team or organization

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Top alternatives to MarcomCentral

Bynder

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Top alternatives to Frontify

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