Home/Digital Asset Management Software/MarcomCentral vs BynderUpdated on: March 28, 2024

Compare MarcomCentral vs Bynder

95% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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95% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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Overview

Summary

Marcom Central is a digital asset management solution that assists businesses in increasing sales by providing them with brand material that can be accessed from anywhere in the globe. It enables the user to manually add tags or search for keywords on each item or to let Artificial Intelligence do it for them. With Marcom Central, you can reduce the number of email attachments you send. You can share various photos and materials with team members on the go directly through your portal. The platform empowers and enables your teams to quickly design and distribute marketing material. Without making a request to marketing, you can simply update text fields to build a bespoke asset using dynamic templates with this platform. Users can build custom reports and analyse trends to improve collateral creation using best-in-class Business Intelligence. You can make a single update to all relevant assets to enforce brand rules by effectively managing disclaimers, trademarks, obsolete pictures, or logos. Users also get MarcomGather which is a tool that helps you find what you're looking for quickly and clearly. ..show more

Bynder is a digital asset management software that comes with powerful collaboration features for faster product development. The software offers a centralized data storage platform and user-friendly interface that eliminates cluttering of files/folders and makes it easy to use. The creative workflow is loaded with a set of collaborative tools that includes the option to annotate any content piece, control version, and setup of custom approval stages. Bynder also collects real and valuable customer experiences, which allows it to send guidelines to the brands so that they can ensure consistency and keep improving the 'brand value' factor. With the Video Brand Studio feature, teams can create, manage, and distribute video content at ease. Content can be optimized for printing with the software's template library. Users can even bring most of these features to other content creating platforms such as Adobe Creative Cloud, WordPress, etc, all by simple integration. Notably, Bynder also generates analytical reports that help users to evaluate the final content in order to achieve optimum efficiency. ..show more

Features

Access Control Defines application access to various users. Includes role-based system that controls options to be displayed to different users based on their role

Asset Categorization Helps in dividing and organizing the digital asset collections under defined categories to make them more accessible

Asset Library Helps in systematically storing every possible digital media files like documents, audio & video files

Asset Sharing Helps in ensuring easy & fast sharing of digital media files across multiple social media platforms as well as with colleagues

Customizable Branding This feature enables the customization of brand marketing to meet specific requirements and preferences.

Metadata Management Helps in administering and managing the data that describes other data

Reporting (Analytics) Provides insightful reports and important business metrics to track and measure the outcomes and progress.

Search (Filter) Provides with advance and efficient search/ filter tools to get more refined findings or results

Version Control It gives the team the ability to recall specific versions of a document, code, content, file, or folder that records changes over time.

Workflow Management Helps in managing and ensuring smooth flow of the tasks assigned to a team or organization

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Solana Beach, California / +1 800-220-1727

Amsterdam, The Netherlands / +31 (0) 20 820 3740

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Small
$1500 /Month

All plan Features

  • Digital Asset Management
  • Single Sign-on
  • Reporting
  • Business Intelligence
  • Google Analytics
  • Asset Customization
  • Custom Portal Branding
  • Template Building
  • Demo Portal
  • Project Consulting

Medium
$7500 /Month

Features

  • Includes features of All plans

Enterprise
$15500 /Month

Features

  • Includes features of All plans
View Price Page
Bynder
Custom

Features

  • Digital Asset Management
  • Brand Guidelines
  • Creative Workflow
  • Digital Brand Templates
  • Print Brand Templates
  • Bynder Analytics
  • Integrations
View Price Page

SCREENSHOTS

MarcomCentral Screenshots
Bynder Screenshots
View 3 screenshot(s)

INTEGRATIONS

  • Sisense
  • Google Analytics
  • Fishbowl
  • Adobe Marketo Engage
  • Salesforce
  • 123BizPlan
  • WordPress
  • Adobe Workfront
  • Contentful
  • Drupal
  • Slack
  • Hootsuite
  • inRiver PIM
  • Crownpeak TagControl
  • Kentico Kontent
  • Google Analytics
  • Wrike
  • Contentstack
  • Sitecore Experience Platform
  • Okta

ALTERNATIVES

Top alternatives to MarcomCentral

Bynder
Bynder
Brandfolder
Brandfolder
MediaValet
MediaValet
Canto
Canto
Lytho
Lytho

Top alternatives to Bynder

Aprimo Productivity Management
Aprimo Productivity Management
MediaValet
MediaValet
Widen Collective
Widen Collective
Adobe XD
Adobe XD
Microsoft SharePoint
Microsoft SharePoint