Compare Mailgun vs SparkPost

Summary

Mailgun is a powerful email API service build to help developers with their email sending, receiving and tracking procedures in an effortless manner. Brands can strategize their email marketing processes with features like personalization, segmentation and a/b testing in order to get useful previews and send the message to the right person at the right time. It integrates with SMTP and HTTP API to remove the headache of sending emails in bulk. Mailgun facilitates SPF, DMARC and DKIM customizations, ensuring proper protection from bad actors. Moreover, Incoming emails can be automatically parsed to easily digest structure data. The validation API offered by the software reduces invalid sign-ups in real-time. It also provides email templates for streamlining collaboration between different teams. Mailgun ensures seamless integration with Omnisend, infobip, customer.io and more which helps in creating a marketing campaign, segmentation of customer data and enhancing overall engagement levels in an accurate manner. ..show more

SparkPost is an online delivery platform developed to facilitate fast and secure delivery of marketing and transactional emails. It provides sophisticated emailing features and tools to its users that enable them to activate, engage, and retain their customers. SparkPost is an advanced software that offers a variety of features like SparkPost Signals, and data insights and predictively to improve customer engagement and help you send smarter emails. You can customize our emails with the pre-built flexible templates for personalizing each mail at an individual level. It also aims at improving your mail inbox placement with trustable email deliverability to make sure that your mails reach the right place at the right time. Users can leverage their analytics ability to know about the details of how good their emails are at effectively influencing their customers along with the insights to improve them in order to boost performance. Furthermore, it can be integrated with many apps, products, and websites to increase engagement, retention and increment of customer base. They offer a free trial version to try out the platform along with a wide range of premium plans to choose from inorder to fit every need. ..show more

SMTP email relay service lets users send emails in minutes. This flexible and scalable email sending service has been built for businesses and developers. This all-in-one, email relay service, ensures that users can opt for an impeccable reputation among mailbox providers. Next, it comes along with dedicated servers and offers the highest rates in the industry, ensuring that the emails will reach out to the right recipients and that too on time. Lastly, the platform provides secured sending and supports all high in demand authentication standards, which includes SPF, DKIM, and the likes. Developers have designed this software for easy implementation, flexible integration, and powerful reporting and tracking processes. With the SMTP email relay service, it would not be an exaggeration to state that one can become a better sender and increase the returns on investments for email programs successfully. So, to take the email program to the next level, one needs to understand more on IP reputation management, accounting migration services, inbox placement consulting procedures, integration requirements, and the likes to perform the complete setup and begin working on the same. ..show more

A/B Testing Compares two versions of your website to see which one performs better

Automated IP Warmup Automatically warmups the dedicated IP addresses by limiting the number of emails sent

Custom Metadata Assign customized identifiers to track and retrieve the instances for their entire lifecycle

Custom Reverse DNS Allows you to Whitelabel the dedicated IP address to the ISP

Custom Spam Filter Allows you to block all inbound messages that have a spam score higher than the set threshold.

Dashboard A digital insight of reports and other workings on a single screen

Email History Provides historical data about the email sent for a particular time period

Email Personalization Send emails with dynamic subject lines and personalized content to a different audience

Email Suppression Stores the email addresses that are unsubscribed, bounced, blacklisted, etc

Email Tag Allows the user to tag a specific set of emails for better reporting

Multi-factor Authentication Uses more than one method to verify a user's identity for a login

Predesigned Email Templates Provides a library of templates to build an email

Real-time Reporting Allows users to check campaign real-time status as it happens

SMTP Provides SMTP relay for faster delivery

Template Management Enables the user to create templates and modify and customise them later

Webhooks Provides notifications about email delivery issues, deliveries, opens, clicks, unsubscribes etc

NA

NA

• Gmail
• Google Calendar
• Trello
• Google Sheets
• Google Forms
• Wufoo
• Slack
• Airtable
• Shopify
• Google Docs

Top alternatives to Mailgun

Boomerang for Gmail

Postmark

Mailjet

Amazon SES

MailChimp

Top alternatives to SparkPost

Oracle Database

Spark CMS

MailChimp

Mailgun

SendGrid