iContact vs Optilyz Comparison

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92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

iContact

Email Marketing Software

4.2 1,944 user ratings

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76% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Optilyz

Email Marketing Software

Start Free Trial

Constant Contact

Email Marketing Software

4.2 4,093 user ratings

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SendFox

Email Marketing Software

4.7 118 user ratings

Lifetime Deal 🚀

Overview

Description	iContact is an advanced email marketing platform having easy-to-use tools that will help you grow your audience, construct stunning emails, customize your replies and computerize your relations. It comes with toolkits that you require as a small business owner to grow your audience and connect with them proficiently. They have simple tools to match your entrepreneur mind. The enterprises can now create perfect emails from scratch or can use the in-build templates. In addition, they can create their sole space online with aesthetic and meaningful content that matches your niche. You can now automate your email replies with welcoming emails, anniversary emails, acceptance mails, and more with iContact. You can also build multi step fostering emails for new subscribers to guide them through the entire process. These new subscribers will turn into buyers. You also have the option to optimize your delivery time and send emails during crucial times. Their plan ranges from 75 dollars to 700 dollars a month purely depending upon your target and goals. In addition, they also provide a free trial to analyze their features. Read more	Optilyz is a tool for direct email marketing and covers all relevant processes on a single and centralized platform. The book features enable users to upload their customer addresses and designs on the platform to create a new direct mail campaign. It also provides tools for simple and quick booking of direct mail campaigns and comprehensive quality control of suppliers and competitive frame contracts. There is a broad selection of standard print formats and materials available. Advanced features such as data mapping and address review are accessible. Optilyz can also be integrated into other CRM software or marketing cloud to automate recurring direct mail using advanced customer segmentation. Recurring campaigns such as welcome letters, birthday mailings, and reactivation campaigns can be set up and send-out triggers based on timing and minimum volumes can be defined. A/B testing of all campaign aspects, such as formats, slogans, designs, and incentives is possible and tools for analysis are available. Read more	An email marketing software that makes your marketing campaign more powerful with its intuitive features. Its easy-to-use drag and drop interface helps you customize and build attractive looking email templates that best suits your business and audience. Its autoresponder feature allows you to send personalized emails to the right people at the right time. With Constant Contact, just add your contacts to the automate list, and it’ll automatically send them a scheduled series of pre-configured emails that will keep your audience engaged with minimal efforts. Its email tracking tools keep you updated with who’s opening, clicking or sharing your emails or social media posts in real-time. Read more	SendFox is making sending emails to your subscribers the easiest, the most creative, and affordable on the planet. SendFox offers various sets of features for your newsletter managing process to be streamlined and well managed. SendFox has unlimited automation options ranging from welcome messages when someone subscribes to your newsletter to weekly updates regarding anything and everything new. SendFox includes various creative and stunning landing pages and forms templates that can be customized and modified as per your own requirements. SendFox also offers the facility to schedule emails within your newsletter so that you don’t have to worry about missing any deadlines. SendFox allows you to run smart pages and smart campaigns within your emails to make them more interactive and engaging. SendFox hosts everything needed for its users so that they can create stunning landing pages and emails without the use of any website. With a real-time email editor and excellent customer support, SendFox can help you stay in touch with your newsletter audience better, and that too at a very understandable price. Read more
Pricing Options	Free Trial Not Available Starts at $14.00. Offers Free-forever and Custom plan.	Free Trial Not Available Optilyz Offers Custom plan.	Free Trial Available Starts at $9.99. Offers Custom plan.	Free Trial Not Available Starts at $18.00.
SW Score & Breakdown	92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 95% Reviews 78% Momentum 60% Popularity 84%	76% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 79% Reviews 60% Momentum 60% Popularity 69%	97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 85% Momentum 64% Popularity 95%	80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 72% Reviews 72% Momentum 68% Popularity 67%
SaaSworthy Awards	# 11 Most Popular # 20 Highly Rated	Not Available	# 2 Most Worthy # 3 Fastest Growing	Not Available

Features

Total Features	19 Features	9 Features	26 Features	6 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 16 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 6 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 23 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 3 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online	Business Hours Online	Business Hours Online
API Support	Available	Available	Available	Available

Reviews & Ratings

User Rating	4.2/5 1,944 user ratings	Not Available	4.2/5 4,093 user ratings	4.7/5 118 user ratings
Ratings Distribution	Excellent 48.5% Very Good 36% Average 9.3% Poor 3.1% Terrible 3.1%	Not Available	Excellent 46.8% Very Good 35.8% Average 12.1% Poor 2.1% Terrible 3.3%	Excellent 87.3% Very Good 7.6% Average 0.8% Poor 0% Terrible 4.2%
Review Summary	iContact's user reviews reveal a mixed bag of experiences. Users praise its user-friendly interface, customizable templates, and strong customer support. However, complaints about pricing, limited features, and occasional technical glitches surface across multiple platforms. While some find it suitable for basic email marketing needs, others express dissatisfaction with its reporting capabilities and lack of advanced automation features. Opinions vary on its suitability for small businesses, with some users vouching for its simplicity and affordability, while others recommend exploring alternatives for more complex marketing requirements.	Not Available	Overall, Constant Contact receives positive feedback from users, earning an average rating of 4.3 out of 5 stars across multiple review platforms. Reviewers appreciate its user-friendliness, comprehensive features for email marketing campaigns, and helpful customer support. The platform's drag-and-drop email builder and pre-designed templates are highly praised for their ease of use, enabling users to create professional-looking emails without requiring technical expertise. Additionally, Constant Contact's detailed analytics and reporting capabilities are valued for providing valuable insights into campaign performance and audience engagement.	SendFox users generally appreciate its ease of use, affordability, user-friendly interface, and helpful customer support. Many reviewers mention how easy it is to create and send newsletters, with some praising its intuitive drag-and-drop editor and pre-built templates. Others highlight the platform's cost-effectiveness, particularly for small businesses and startups. Reviewers also commend the responsive and knowledgeable customer support team for quickly resolving any issues or answering queries. However, a few users express concerns about the limited features, occasional technical glitches, and a perceived lack of advanced customization options.
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Pricing

Pricing Options	Free Trial Not Available Starts at $14.00. Offers Free-forever and Custom plan.	Free Trial Not Available Optilyz Offers Custom plan.	Free Trial Available Starts at $9.99. Offers Custom plan.	Free Trial Not Available Starts at $18.00.
Pricing Plans Monthly Plans Annual Plans	Free Free Launch $14.00 $14.00 per month Build $23.00 $23.00 per month Grow $36.00 $36.00 per month Expand $65.00 $65.00 per month Advanced $95.00 $95.00 per month High-Volume Senders Custom	Essential Custom Professional Custom Enterprise Custom	Email Core $9.99 $9.99 per month Email Plus $45.00 $45.00 per month Organization Custom	Lifetime Plan $49.00 $49.00 Empire Add-On $18.00 $18.00 per month
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