Compare Google Tag Manager vs Tag Inspector

Summary

The Google Tag Manager is among the most widely used Tag Management Software since it can be integrated very easily and can be set up in a few minutes. It supports ‘Firebase’, which allows mobile app support with partners such as Tune, Kochava, AppsFlyer, etc. The software API can provide access to the Tag Manager configuration for authorised users. It can be used to collaborate with the entire organisation and workspaces. Google Tag Manager allows the publishing of different environments so as to ensure smooth working. The Tag Manager 360 allows more tagging access, though the access levels to certain pages are defined. Besides these, it comes with the feature to create and update tags for the site analytics, conversation tracking and remarketing. Another noteworthy feature is Tag Pausing, which is temporary disabling of the tag. Also, it allows the users to maintain the security of the site by enabling Tag Blacklisting, which is among the primary features to look for while choosing a Tag Management software. ..show more

Tag Inspector is an easy-to-use tag administration platform that guarantees that all of your digital assets gather data in a consistent, compliant, and efficient manner. It enables you to gain unprecedented insight into all of your loaded tags and the data each is gathered with a tag library of over 2,500 distinct platforms. Tag Inspector is a single location where you can see all tags loaded on all websites, regardless of user authorization. It allows you to monitor, establish, and audit your tag governance program for all of your worldwide websites. You can define the requirements for all tag loading and data layer components in your data architecture. You can gain the insight you need to audit and manage comprehensive and accurate data gathering throughout your entire digital environment with native application compatibility. Users can rapidly identify and address compliance concerns with Tag Inspector’s compliance and privacy module. You can gain complete insight into which tags are slowing down your site and by how much with Tag Inspector's Performance Analysis. Additionally, the platform provides real-time warnings when anything erroneous occurs. ..show more

Analytics Allows integration with other analytical tools or has it inbuilt

Custom JavaScript Tags Create custom Javascript tags to collect data about how a user interacts with your site

Data Privacy Enables data protection by keeping the tags privacy compliant

Mobile App Support Supports tag management on mobile applications remotely

Native App Support Supports tag management on native applications

Preview Mode Preview the actual firing of tags and triggers before deploying to live site

Simple Deployment Makes the deployment and firing of new tags very simple

Tag Blacklist Enables the user to restrict a type of tag to be deployed on a site

Tag Library Offers a repository of pre-configured tags for online properties

Tag Pause Enables the user to pause tags temporarily

Turnkey Integration Pre-built tags that are available without scripting and coding

Version Control It gives the team the ability to recall specific versions of a document, code, content, file, or folder that records changes over time.

Top alternatives to Google Tag Manager

UTM Manager

Segment

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Google Search Console

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Top alternatives to Tag Inspector

ObservePoint

Google Tag Manager

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Qubit OpenTag

Launch by Adobe