Google Tag Manager vs Scopa Tagging Platform Comparison

Remove All ADD PRODUCT Google Tag Manager Scopa Tagging Platform	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Google Tag Manager Tag Management Software (510 Ratings)	72% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Scopa Tagging Platform Tag Management Software
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ADD PRODUCT	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Google Tag Manager Tag Management Software (510 Ratings)	72% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Scopa Tagging Platform Tag Management Software
ADD PRODUCT	Visit Website	Visit Website

Overview

Summary

The Google Tag Manager is among the most widely used Tag Management Software since it can be integrated very easily and can be set up in a few minutes. It supports ‘Firebase’, which allows mobile app support with partners such as Tune, Kochava, AppsFlyer, etc. The software API can provide access to the Tag Manager configuration for authorised users. It can be used to collaborate with the entire organisation and workspaces. Google Tag Manager allows the publishing of different environments so as to ensure smooth working. The Tag Manager 360 allows more tagging access, though the access levels to certain pages are defined. Besides these, it comes with the feature to create and update tags for the site analytics, conversation tracking and remarketing. Another noteworthy feature is Tag Pausing, which is temporary disabling of the tag. Also, it allows the users to maintain the security of the site by enabling Tag Blacklisting, which is among the primary features to look for while choosing a Tag Management software. ..show more

If they are looking for ways to increase revenue from website, consider using product tagging. Scopa's interactive shoppable tags can help drive more high-intent traffic to content, resulting in more revenue and tailored analytics.Ongoing shoppable tag marketing strategy and management services are available if need additional assistance. With a dedicated account Content Strategist, they will get guidance, support, and fulfillment. ..show more

Features

Analytics Allows integration with other analytical tools or has it inbuilt
Custom JavaScript Tags Create custom Javascript tags to collect data about how a user interacts with your site
Data Privacy Enables data protection by keeping the tags privacy compliant
Mobile App Support Supports tag management on mobile applications remotely
Native App Support Supports tag management on native applications
Preview Mode Preview the actual firing of tags and triggers before deploying to live site
Simple Deployment Makes the deployment and firing of new tags very simple
Tag Blacklist Enables the user to restrict a type of tag to be deployed on a site
Tag Library Offers a repository of pre-configured tags for online properties
Tag Pause Enables the user to pause tags temporarily
Turnkey Integration Pre-built tags that are available without scripting and coding
Version Control It gives the team the ability to recall specific versions of a document, code, content, file, or folder that records changes over time.

TECHNICAL DETAILS

Access Monitoring
24/7 (Live rep)
Business Hours
Online

Contact Number/Address

Mountain View, California

N/A

API

N/A

Deployment
SaaS/Web/Cloud
Mobile - Android
Mobile - iOS
Installed - Windows
Installed - Mac

Customers
Individuals
Freelancers
Large Enterprises
Medium Business
Small Business

Pricing

Pricing Model
Free Trial
Freemium
One-time license
Open-source
Subscription
Quotation Based

Plans
	Tag Manager Free Plan Features Multi-user Support Rule-based triggers Support for Google and non-Google tags Supports web, mobile app, and accelerated Mobile Pages (AMP) Workspaces for concurrent tagging projects - 3 User and account administration Support and Services - Self-service Help Center and community forums Tag Manager 360 Custom Plan Features Multi-user Support Rule-based triggers Support for Google and non-Google tags Supports web, mobile app, and accelerated Mobile Pages (AMP) Workspaces for concurrent tagging projects - Unlimited Approval Workflows Zones for large-scale implementations and to controlled access to tagging User and account administration Support and Services - Self-service Help Center and community forums Contact the Vendor for Detailed Pricing Information View Price Page	Essential $35 /Month Features Scopa’s one-time integration Automatic onsite publishing Images and media: Unlimited Linkable destinations: Unlimited Annual sessions: Up to 120k Essential light & dark themes Watermark free Pro $150 /Month Features Includes features of Essential plan, plus Annual sessions: Up to 2.4M Theme customization Analytics tracking Access to integrations Priority+ $500 /Month Features Includes features of Pro plan, plus Annual sessions: Up to 6M Custom analytics reports Organization & team controls Custom feature requests Dedicated content strategist View Price Page

Compare Google Tag Manager vs Scopa Tagging Platform