Compare Google Analytics vs WebMaxy Analyzer

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..show more

WebMaxy Analyzer helps professionals get to the heart of customer experience. It offers qualitative data and insights that help improve web apps and websites. Customers can uncover invaluable information about target audiences that would otherwise go unnoticed through session replay, heatmaps, form analysis, surveys and polls, funnel monitoring, and user insights. By understanding user behavior with WebMaxy’s tools, businesses can easily find powerful conversion opportunities. With custom reports included in its offering, users can make informed decisions about how to drive their business forward. With full access to the system’s ability to capture real pain points and key moments of engagement by individual users in real time, there are no gaps left unaddressed between website visits and customer satisfaction. Ultimately, customers will be able to understand their target market better – providing more personalized experiences that foster loyalty and boost conversions. In summary, WebMaxy is essential for any professional looking to ensure they create valuable customer experiences every time they engage with their target audience. Get qualitative data that improve any website or app with features that range from session replay to funnel analysis – all with comprehensive reporting data available at your fingertips. WebMaxy Analyzer is the ultimate tool for professionals who want to take control of their customers’ experience like a pro. ..show more

Alert Notifications Alerts the user when predefined criteria is met

Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts

Conversion Tracking Enables user to track customer conversion rate

Event Tracking Identifies the important events happening in your application

Goal Tracking Allows to track progress to reach business objectives

Heatmaps Heatmaps show where users have clicked on a page

Multiple Site Management Helps to analyze and track more than one websites

Report Generation Gathers data and generates reports as PDF file.

Time on site Tracking Tracks the time that a visitor spends on your website

User Interaction Tracking Identifies and tracks the visitors interaction on your websites

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