Home/Web Analytics Software/Google Analytics vs VoluumUpdated on: April 19, 2024

Compare Google Analytics vs Voluum

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Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..show more

Voluum affiliate marketing and advertising campaign optimization tool offers a centralized management facility. You can track, monitor and optimize all your affiliate campaigns using this advanced cloud-hosted tracking tool and receive extensive analytics from all possible sources. Traffic distribution can be managed, employ Artificial Intelligence tool to give your campaign performance a boost and also conduct A/B tests properly. Voluum affiliate marketing software features highly collaborative tools, SSL for custom domains, and there is no need to get bothered with server maintenance tasks. Voluum enjoys multi-platform support, helps in fraud prevention and real-time click tracking. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mountain View, California / +1 650-253-0000

Krakow, Poland

API

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Google Analytics
Free

Individuals and small to medium-sized companies

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, and Search Console (formerly Webmaster Tools)
  • Native remarketing integrations with Google Ads
  • Basic Funnel reporting
  • Basic Attribution modeling
  • Number of views per web property: Max 200
  • Custom dimensions and metrics per property : 20 custom dimensions and metrics
  • User and account administration
  • Self-service Help Center and community forums
  • Free Payment options
Google Analytics 360
Custom

Larger enterprises who need it all

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, Ad Manager, Display & Video 360, Search Ads 360, Campaign Manager 360, and Search Console (formerly Webmaster Tools) DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search
  • Native remarketing integrations with Google Ads and Display & Video 360 Network, and DoubleClick Bid Manager
  • Integration with Google BigQuery
  • Analytics 360 audience sharing to Salesforce Marketing Cloud
  • Advanced Analysis
  • Funnel reporting-Advanced, customizable funnel reporting
  • Attribution modeling- Advanced, including data-driven model
  • Cross-property roll-up reporting
  • Number of views per web property: Max 400
  • Custom dimensions and metrics per property :200 custom dimensions and metrics
  • Data freshness : Guaranteed 4 hours under SLA (usually faster)
  • Unlimited data
  • Unsampled reporting
  • Access to raw data
  • User and account administration
  • Services, support and SLAs provided by Google and global partner network
  • Invoiced monthly
View Price Page
Discover
$89 /Month

Start tracking your affiliate campaigns.

Plan Features

  • 40 Active Campaigns
  • Up to 1 Custom Domain & 1 Dedicated Domain
  • 3 Months of Data Retention
  • Basic Ad Tracking Features
Profit
$149 /Month

Optimize your campaigns for higher profits & lower costs.

Features

  • Unlimited Active Campaigns
  • Up to 3 Custom Domains & 1 Dedicated Domain
  • 6 Months of Data Retention
  • Free month of affLIFT forum premium access
  • Free Affiliate Academy online courses
  • Auto-rules & API Integrations via Automizer
  • Dedicated onboarding
  • Traffic Distribution AI
  • Rule-Based Paths
Grow
$449 /Month

Build your team & scale your advertising business.

Features

  • Unlimited Active Campaigns
  • Up to 5 Custom Domains & 1 Dedicated Domain
  • 12 Months of Data Retention
  • Auto-rules & API Integrations via Automizer
  • Dedicated onboarding
  • Traffic Distribution AI
  • Rule-Based Paths
  • Additional Users
  • Anti-Fraud Kit
  • Big Data Reports
Custom
Custom

Get a tailor-made solution for your specific needs.

Features

  • Everything from the Grow plan plus:
  • Custom no. of included events
  • Account management via Skype
  • Custom features
  • More Big Data Reports
  • More users
  • Email notifications
View Price Page

SCREENSHOTS

Google Analytics Screenshots
Voluum Screenshots

ALTERNATIVES

Top alternatives to Google Analytics

Looker Studio
Looker Studio
Mixpanel
Mixpanel
Adobe Analytics
Adobe Analytics
Google Tag Manager
Google Tag Manager
Google Search Console
Google Search Console

Top alternatives to Voluum

BeMob
BeMob
Google Analytics
Google Analytics
Lifesight
Lifesight
Zulu5
Zulu5
Blueprint
Blueprint