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Updated on: November 28, 2020

Google Analytics vs Voluum

98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..read more

Voluum affiliate marketing and advertising campaign optimization tool offers a centralized management facility. You can track, monitor and optimize all your affiliate campaigns using this advanced cloud-hosted tracking tool and receive extensive analytics from all possible sources. Traffic distribution can be managed, employ Artificial Intelligence tool to give your campaign performance a boost and also conduct A/B tests properly. Voluum affiliate marketing software features highly collaborative tools, SSL for custom domains, and there is no need to get bothered with server maintenance tasks. Voluum enjoys multi-platform support, helps in fraud prevention and real-time click tracking. ..read more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mountain View, CA / +1 (650) 253-0000

Krakow, Poland

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Google Analytics
Free

Individuals and small to medium-sized companies

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with AdWords, AdSense, Search Console (formerly Webmaster Tools), and DoubleClick AdExchange
  • Native remarketing integrations with AdWords and the Google Display Network
  • Basic Funnel reporting
  • Basic Attribution modeling
  • Number of views per web property: Max 200
  • Custom dimensions and metrics per property : 20 custom dimensions and metrics
  • User and account administration
  • Self-service Help Center and community forums
  • Free Payment options
Google Analytics 360
Custom

Larger enterprises who need it all

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with AdWords, AdSense, Search Console (formerly Webmaster Tools), DoubleClick AdExchange, DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search
  • Native remarketing integrations with AdWords, the Google Display Network, and DoubleClick Bid Manager
  • Integration with Google BigQuery
  • Salesforce Sales Cloud Integration
  • Funnel reporting-Advanced, customizable funnel reporting
  • Attribution modeling- Advanced, including data-driven model
  • Cross-property roll-up reporting
  • Number of views per web property : Max 400
  • Custom dimensions and metrics per property :200 custom dimensions and metrics
  • Data freshness : Guaranteed 4 hours under SLA (usually faster)
  • Unlimited data
  • Unsampled reporting
  • Access to raw data
  • User and account administration
  • Implementation services
  • Enterprise-level service, support, and SLAs
  • Invoiced monthly

View Price Page
Entry
$69 /Month

Plan Features

  • 1.000.000 events
  • 1 custom domain
  • 1 dedicated domain with SSL
  • 3 month’s data history

Tracking Essentials:

  • Group Onboarding Webinar
  • Marketplace with exclusive offers
  • Organic/paid pixel tracking
  • Mobile App with Basic Notifications
Basic
$224 /Month

Plan Features

  • 3.000.000 events
  • 3 custom domains
  • 3 discounted SSL
  • 1 dedicated domain with SSL
  • 6 month’s data history

Includes ALL Entry features, plus:

  • Individual Onboarding
  • Anti-Fraud Kit for bot detection
  • AI Automation for effortless optimization
  • Custom Notifications for Mobile & Desktop
  • Traffic Source Cost Integration with Taboola and Revcontent
Advanced
$449 /Month

Plan Features

  • 10.000.000 events
  • 5 custom domains
  • 5 discounted SSL
  • 1 dedicated domain with SSL
  • 12 month’s data history

Includes ALL Basic features, plus:

  • 2 Additional Users
  • Dedicated Account Manager
  • Real-time Routing API
View Price Page

SCREENSHOTS

Google Analytics Screenshots
View 13 screenshot(s)
Voluum Screenshots
View 0 screenshot(s)

ALTERNATIVES

Top alternatives to Google Analytics

Mixpanel
Tableau
Google Tag Manager
Matomo
Kissmetrics

Top alternatives to Voluum

BeMob
ADCostly
JustControl.it
Captain Growth
Tracxn