Home/Web Analytics Software/Google Analytics vs MouseflowUpdated on: April 20, 2024

Compare Google Analytics vs Mouseflow

98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
90% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
90% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..show more

Mouseflow is one of the feature-rich heatmap tools that track the activity of website visitors and offer you a detailed insight. The heatmaps offered by Mouseflow are build using tracking visitor’s interaction with the website that includes touch/click, scroll, engagement with particular content, etc. The insights offered can further be segmented on the basis of device used to visit the website, visitor’s location and a few more filters. You can detect the reason behind the frustration of a potential customer, javascript errors, friction and disturbing pop-ups that are hampering the growth of your business. It also comes with onboard recording functionality, using which you can record visitors session. This obliterates the need for any guesswork and you can be precise of where the action should be taken. Mouseflow also offers funnelling if you need to track the page-to-page activity of customers and monitoring of filling of forms. Furthermore, you can create custom surveys in order to take visitors feedback. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mountain View, California / +1 650-253-0000

Austin, Texas / +1 855-668-7335

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Google Analytics
Free

Individuals and small to medium-sized companies

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, and Search Console (formerly Webmaster Tools)
  • Native remarketing integrations with Google Ads
  • Basic Funnel reporting
  • Basic Attribution modeling
  • Number of views per web property: Max 200
  • Custom dimensions and metrics per property : 20 custom dimensions and metrics
  • User and account administration
  • Self-service Help Center and community forums
  • Free Payment options
Google Analytics 360
Custom

Larger enterprises who need it all

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, Ad Manager, Display & Video 360, Search Ads 360, Campaign Manager 360, and Search Console (formerly Webmaster Tools) DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search
  • Native remarketing integrations with Google Ads and Display & Video 360 Network, and DoubleClick Bid Manager
  • Integration with Google BigQuery
  • Analytics 360 audience sharing to Salesforce Marketing Cloud
  • Advanced Analysis
  • Funnel reporting-Advanced, customizable funnel reporting
  • Attribution modeling- Advanced, including data-driven model
  • Cross-property roll-up reporting
  • Number of views per web property: Max 400
  • Custom dimensions and metrics per property :200 custom dimensions and metrics
  • Data freshness : Guaranteed 4 hours under SLA (usually faster)
  • Unlimited data
  • Unsampled reporting
  • Access to raw data
  • User and account administration
  • Services, support and SLAs provided by Google and global partner network
  • Invoiced monthly
View Price Page
Free
Free

Plan Features

  • Sessions/Month - 100
  • 1 Website
  • 1 Month of Storage
  • Session Replay
  • Heatmaps
  • 1 Funnel
  • 1 Form Analytics
  • 1 Feedback
  • HTTPS/SSL/AJAX Support
  • Mobile Support
  • Download/Export
  • Integrations
  • Documentation & Training
Starter
$29 /Month

Plan Features

  • 10,000 pageviews/month (2,500 sessions/month)
  • 1 website
  • 3 months of storage
  • Session Replay
  • Heatmaps
  • Funnels - 3
  • Form Analytics - 3
  • Feedback - 1
  • HTTPS/SSL/AJAX Support
  • Mobile Support
  • Download/Export
  • Integrations
  • Documentation & Training
Growth
$99 /Month

Plan Features

  • 50,000 pageviews/month (10,000 sessions/month)
  • 3 websites
  • 6 months of storage
  • Session Replay
  • Heatmaps
  • 10 Funnels
  • 10 Form Analytics
  • 5 Feedback
  • HTTPS/SSL/AJAX Support
  • Mobile Support
  • Download/Export
  • Integrations
  • Documentation & Training
Pro
$399 /Month

Plan Features

  • 500,000 pageviews/month (100,000 sessions/month)
  • 10 websites
  • 6 months of storage
  • Session Replay
  • Heatmaps
  • 30 Funnels
  • 30 Form Analytics
  • 10 Feedback
  • HTTPS/SSL/AJAX Support
  • Mobile Support
  • Download/Export
  • Integrations
  • Documentation & Training
Enterprise
Custom

Plan Features

  • Unlimited pageviews/month (>100,000 sessions/month)
  • Unlimited websites
  • 3-12 months of storage
  • Session Replay
  • Heatmaps
  • Unlimited Funnels
  • Unlimited Form Analytics
  • Unlimited Feedback
  • HTTPS/SSL/AJAX Support
  • Mobile Support
  • Download/Export
  • Integrations
  • Documentation & Training

Contact the Vendor for Detailed Pricing Information

View Price Page

SCREENSHOTS

Google Analytics Screenshots
Mouseflow Screenshots
View 1 screenshot(s)

ALTERNATIVES

Top alternatives to Google Analytics

Looker Studio
Looker Studio
Mixpanel
Mixpanel
Adobe Analytics
Adobe Analytics
Google Tag Manager
Google Tag Manager
Google Search Console
Google Search Console

Top alternatives to Mouseflow

Lucky Orange
Lucky Orange
Google Analytics
Google Analytics
Smartlook
Smartlook
Clarity Hotel Manager
Clarity Hotel Manager
Hotjar
Hotjar