Home/Web Analytics Software/Google Analytics vs KissmetricsUpdated on: April 23, 2024

Compare Google Analytics vs Kissmetrics

98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Remove
Kissmetrics
Kissmetrics iPaaS Software (294 Ratings)
Visit Website

Visit Website

ADD PRODUCT
98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Remove
Kissmetrics

Kissmetrics

iPaaS Software (294 Ratings)
Visit Website

Visit Website

Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..show more

Kissmetrics is a futuristic product and marketing analytical tool which helps in monitoring various elements related to the success and growth of an individual business. The solution helps enterprises generate impressive marketing strategies. Organisations can also enhance current marketing practises, track the conversion rates of individual prospects and discover areas where they are losing interest. It helps in making smarter decisions by highlighting adjustments which can bring major profitable impact on the business. The software is capable of detecting visitors percentage, their buying rates along with the time taken in a precise manner. Thus highlighting areas where business can reduce the signup time and accelerate their revenue stream. The software offers engagement metrics like Cohort Analysis and Remarketing, enabling businesses to figure out their big spenders. Detailed reports offered by the software enables organisations to discover the products that are currently on-trend besides monitoring revenue and sales related information differentiated by categories, traffic source, device type and more. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mountain View, California / +1 650-253-0000

San Francisco, CA

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Google Analytics
Free

Individuals and small to medium-sized companies

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, and Search Console (formerly Webmaster Tools)
  • Native remarketing integrations with Google Ads
  • Basic Funnel reporting
  • Basic Attribution modeling
  • Number of views per web property: Max 200
  • Custom dimensions and metrics per property : 20 custom dimensions and metrics
  • User and account administration
  • Self-service Help Center and community forums
  • Free Payment options
Google Analytics 360
Custom

Larger enterprises who need it all

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, Ad Manager, Display & Video 360, Search Ads 360, Campaign Manager 360, and Search Console (formerly Webmaster Tools) DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search
  • Native remarketing integrations with Google Ads and Display & Video 360 Network, and DoubleClick Bid Manager
  • Integration with Google BigQuery
  • Analytics 360 audience sharing to Salesforce Marketing Cloud
  • Advanced Analysis
  • Funnel reporting-Advanced, customizable funnel reporting
  • Attribution modeling- Advanced, including data-driven model
  • Cross-property roll-up reporting
  • Number of views per web property: Max 400
  • Custom dimensions and metrics per property :200 custom dimensions and metrics
  • Data freshness : Guaranteed 4 hours under SLA (usually faster)
  • Unlimited data
  • Unsampled reporting
  • Access to raw data
  • User and account administration
  • Services, support and SLAs provided by Google and global partner network
  • Invoiced monthly
View Price Page
Silver
$29 /Month

For small teams

Features

  • Up to 2M Monthly Events
  • Number of Seats: 3
  • Populations: 10
  • Dashboard
  • Populations
  • Activity Report
  • Funnel Report
  • User Search
  • Path Report
  • Email Support
  • Data Retention: 12 Months
  • Integrations
  • Expert Onboarding
  • Technical Implementation Services: Custom
Gold
$499 /Month

For medium sized teams

Features

  • Up to 5M Monthly Events
  • Number of Seats: 10
  • Populations: 20
  • Includes features of Silver plan, plus
  • Revenue Report
  • Cohort Report
  • Data Retention: 24 Months
  • Data Export: Custom Pricing
Platinum
Custom

For large teams

Features

  • Custom Monthly Events
  • Number of Seats: Custom
  • Populations: Custom
  • Includes features of Gold plan, plus
  • Power Report
  • SQL Report
  • A/B Test Report
  • Support: Email, Chat & Account Manager
  • Data Retention: 36 Months
Pay As You Go
Others

$0.0025/event

Features

  • Instant Key Metrics
  • Track Across Sites & Products
  • Funnels that Work
  • Revenue Management
  • Detail Customer Activity
  • Advanced BI Reporting
View Price Page

SCREENSHOTS

Google Analytics Screenshots
Kissmetrics Screenshots

ALTERNATIVES

Top alternatives to Google Analytics

Looker Studio
Looker Studio
Mixpanel
Mixpanel
Adobe Analytics
Adobe Analytics
Google Tag Manager
Google Tag Manager
Google Search Console
Google Search Console

Top alternatives to Kissmetrics

Google Analytics
Google Analytics
Mixpanel
Mixpanel
BURQ iPaaS
BURQ iPaaS
CI HUB
CI HUB
SureTriggers
SureTriggers