Google Analytics vs Google Data Studio Comparison

Remove All ADD PRODUCT Google Analytics Google Data Studio	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Google Analytics Web Analytics Software (7278 Ratings)	Remove Google Data Studio Dashboard Software (503 Ratings)
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Google Analytics Web Analytics Software (7278 Ratings)

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Google Data Studio Dashboard Software (503 Ratings)

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ADD PRODUCT	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Google Analytics Web Analytics Software (7278 Ratings)	Remove Google Data Studio Dashboard Software (503 Ratings)
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Google Analytics

Web Analytics Software (7278 Ratings)

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Google Data Studio

Dashboard Software (503 Ratings)

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Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..show more

Google Data Studio is a comprehensive data optimisation platform that enables businesses to turn their data into fully customisable informative reports. It offers a plethora of automated reports made available on interactive dashboards that are quite easy to understand. Moreover, businesses can also depend on the same to import and visualise essential data from Google Analytics, Big Query, Spreadsheets, Google Ads and other databases of their choice. They can even monitor updated reports related to multiple projects within a single portal. Further, organisations can trust Google Data Studio with essential business process monitoring by analysing data generated from ad spend, search ranking, site traffic and more. It helps to transform data into impactful stories using engaging charts and graphs. The entire process makes it easy for users to understand the ROI of their business initiatives and spendings on digital advertising. Furthermore, the platform also boosts productivity levels across teams in real-time by providing them with accurate data that they need. ..show more

TECHNICAL DETAILS

Access Monitoring
24/7 (Live rep)
Business Hours
Online

Contact Number/Address

Mountain View, California / +1 650-253-0000

Mountain View, California

API

Deployment
SaaS/Web/Cloud
Mobile - Android
Mobile - iOS
Installed - Windows
Installed - Mac

Customers
Individuals
Freelancers
Large Enterprises
Medium Business
Small Business

Pricing

Pricing Model
Free Trial
Freemium
One-time license
Open-source
Subscription
Quotation Based

Plans
	Google Analytics Free Individuals and small to medium-sized companies Features Multiple data collection options across websites, apps, and internet-connected devices Data access via mobile app, API, email notifications, and more Advanced site and app reporting and segmentation (including real-time and user-centric reporting) Native data onboarding integrations with Google Ads, AdSense, and Search Console (formerly Webmaster Tools) Native remarketing integrations with Google Ads Basic Funnel reporting Basic Attribution modeling Number of views per web property: Max 200 Custom dimensions and metrics per property : 20 custom dimensions and metrics User and account administration Self-service Help Center and community forums Free Payment options Google Analytics 360 Custom Larger enterprises who need it all Features Multiple data collection options across websites, apps, and internet-connected devices Data access via mobile app, API, email notifications, and more Advanced site and app reporting and segmentation (including real-time and user-centric reporting) Native data onboarding integrations with Google Ads, AdSense, Ad Manager, Display & Video 360, Search Ads 360, Campaign Manager 360, and Search Console (formerly Webmaster Tools) DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search Native remarketing integrations with Google Ads and Display & Video 360 Network, and DoubleClick Bid Manager Integration with Google BigQuery Analytics 360 audience sharing to Salesforce Marketing Cloud Advanced Analysis Funnel reporting-Advanced, customizable funnel reporting Attribution modeling- Advanced, including data-driven model Cross-property roll-up reporting Number of views per web property: Max 400 Custom dimensions and metrics per property :200 custom dimensions and metrics Data freshness : Guaranteed 4 hours under SLA (usually faster) Unlimited data Unsampled reporting Access to raw data User and account administration Services, support and SLAs provided by Google and global partner network Invoiced monthly View Price Page	No Pricing Info Available Please check Website

Compare Google Analytics vs Google Data Studio

Google Analytics

Google Data Studio

Overview

TECHNICAL DETAILS

Pricing

SCREENSHOTS

INTEGRATIONS

ALTERNATIVES