Home/Web Analytics Software/Google Analytics vs Amazon SESUpdated on: April 18, 2024

Compare Google Analytics vs Amazon SES

98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..show more

Amazon SES (Simple Email Service) is an email marketing and transactional emailing software that facilitates a cloud based emailing service to send transactional mails. It enables the users to send and receive notifications and messages in order to enhance campaigns used for marketing. With Amazon SES, you can create email templates with replacement tags to engage clients with fully personalized messages for content personalization. It offers various methods to send email that include the Simple Mail Transfer Protocol (SMTP) interface, Amazon SES API, and Amazon SES console. It additionally offers personalized dashboards, automated IP Warmup, email suppression, multi factor authentication, custom spam filter, and email personalization. Users also get smart email marketing features like auto responders, click map, event triggered mail, click through tracking, and spam check. With its multi-functional features, it is ideally suited for all types of business ranging from large to small to medium. The platform offers a free version for upto the first 62000 emails every month followed by some premium plans to fit every type of requirement. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mountain View, California / +1 650-253-0000

Seattle, Washington

API

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Google Analytics
Free

Individuals and small to medium-sized companies

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, and Search Console (formerly Webmaster Tools)
  • Native remarketing integrations with Google Ads
  • Basic Funnel reporting
  • Basic Attribution modeling
  • Number of views per web property: Max 200
  • Custom dimensions and metrics per property : 20 custom dimensions and metrics
  • User and account administration
  • Self-service Help Center and community forums
  • Free Payment options
Google Analytics 360
Custom

Larger enterprises who need it all

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, Ad Manager, Display & Video 360, Search Ads 360, Campaign Manager 360, and Search Console (formerly Webmaster Tools) DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search
  • Native remarketing integrations with Google Ads and Display & Video 360 Network, and DoubleClick Bid Manager
  • Integration with Google BigQuery
  • Analytics 360 audience sharing to Salesforce Marketing Cloud
  • Advanced Analysis
  • Funnel reporting-Advanced, customizable funnel reporting
  • Attribution modeling- Advanced, including data-driven model
  • Cross-property roll-up reporting
  • Number of views per web property: Max 400
  • Custom dimensions and metrics per property :200 custom dimensions and metrics
  • Data freshness : Guaranteed 4 hours under SLA (usually faster)
  • Unlimited data
  • Unsampled reporting
  • Access to raw data
  • User and account administration
  • Services, support and SLAs provided by Google and global partner network
  • Invoiced monthly
View Price Page
Email Messages
$0.1 Others

1.Sending email from an application hosted in Amazon EC2 :

  • $0 for the first 62,000 emails you send each month, and $0.10 for every 1000 emails you send after that
  • Additional charge : $0.12 for each GB of attachments you send, and any additional charges for using EC2

2. Sending email from an email client or other software package

  • $0.10 for every 1000 emails you send
  • Additional charge : $0.12 for each GB of attachments you send

3. Receiving email :

  • $0 for the first 1000 emails you receive, and $0.10 for every 1000 emails you receive after that
  • Additional charge : $0.09 for every 1000 incoming email chunks

Additional services

1. Dedicated IP addresses

  • You can lease a sending IP address for $24.95 per month for each dedicated IP address you lease.

2. Bring Your Own IP Addresses (BYOIP)

  • Pay $24.95 per month for each IP address in the IP range

3. Deliverability Dashboard

  • The Deliverability Dashboard (via the SES API V2) is available for a fixed price of USD $1,250 per month. This charge includes reputation monitoring for up to five domains and 25 predictive email placement tests.

Features

  • Sender Configuration Options
  • Flexible Deployment Options
  • Sender Identity Management and Security
  • Sending Statistics
  • Reputation Dashboard
  • Deliverability Dashboard
  • Email Receiving
  • Mailbox Simulator
View Price Page

SCREENSHOTS

Google Analytics Screenshots
Amazon SES Screenshots
View 2 screenshot(s)

ALTERNATIVES

Top alternatives to Google Analytics

Looker Studio
Looker Studio
Mixpanel
Mixpanel
Adobe Analytics
Adobe Analytics
Google Tag Manager
Google Tag Manager
Google Search Console
Google Search Console

Top alternatives to Amazon SES

Google AppSheet
Google AppSheet
Microsoft Azure
Microsoft Azure
Aritic PinPoint
Aritic PinPoint
Amazon WorkMail
Amazon WorkMail
MailChimp
MailChimp