Home/Web Analytics Software/Google Analytics vs AhrefsUpdated on: January 31, 2023

Compare Google Analytics vs Ahrefs

98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
94% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Ahrefs
Ahrefs SEO Software (1096 Ratings)
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
94% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Ahrefs

Ahrefs

SEO Software (1096 Ratings)
Visit Website

Visit Website

Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..show more

Ahrefs is an SEO tool that enables companies and website owners to grow the organic traffic of their websites. Users can even research their competitors to understand what is working for them and the reason for their higher ranks. All this and more are neatly charted out in organic search report that showcases the amount of traffic that is driven by each keyword. The top pages section also shows the primary pages that send the most traffic to the website. The tool holds data for about 150 million keywords in the United States alone. This powers the Keyword Explorer that sifts through thousands of relevant keyword suggestions. The total database of keywords stands at 3 Billion. Additional data points such as the keyword difficulty score and advanced research metrics show users which keywords to target. Ahrefs is also attributed with running the world’s largest index of live backlinks. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mountain View, California / +1 650-253-0000

Singapore. Singapore

API

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Google Analytics
Free

Individuals and small to medium-sized companies

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, and Search Console (formerly Webmaster Tools)
  • Native remarketing integrations with Google Ads
  • Basic Funnel reporting
  • Basic Attribution modeling
  • Number of views per web property: Max 200
  • Custom dimensions and metrics per property : 20 custom dimensions and metrics
  • User and account administration
  • Self-service Help Center and community forums
  • Free Payment options
Google Analytics 360
Custom

Larger enterprises who need it all

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with Google Ads, AdSense, Ad Manager, Display & Video 360, Search Ads 360, Campaign Manager 360, and Search Console (formerly Webmaster Tools) DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search
  • Native remarketing integrations with Google Ads and Display & Video 360 Network, and DoubleClick Bid Manager
  • Integration with Google BigQuery
  • Analytics 360 audience sharing to Salesforce Marketing Cloud
  • Advanced Analysis
  • Funnel reporting-Advanced, customizable funnel reporting
  • Attribution modeling- Advanced, including data-driven model
  • Cross-property roll-up reporting
  • Number of views per web property: Max 400
  • Custom dimensions and metrics per property :200 custom dimensions and metrics
  • Data freshness : Guaranteed 4 hours under SLA (usually faster)
  • Unlimited data
  • Unsampled reporting
  • Access to raw data
  • User and account administration
  • Services, support and SLAs provided by Google and global partner network
  • Invoiced monthly
View Price Page
Lite
$99 /Month

Features

  • User seats - 1 User
  • Additional user seats - +$30 per seat
  • Verified projects - Unlimited
  • Non-verified projects - 5
  • Additional projects - +$10 per project
  • Crawl credits per month - 10,000
  • Data retention - 3 months
  • JavaScript rendering
  • Tracked keywords - 500
  • Update frequency - Every 7 days
  • Mobile ranking
  • Domains per week - 175
  • URLs per week - 700
  • Rows per report - 10,000
  • Rows per month - 3 million
  • Historical data - Last 6 months
  • Link intersect, rows per report - 10
  • Export, rows per report - 100,000
  • Export, rows per month - 5 million
  • Competing pages / domains - Top 10
  • Content gap, rows per report - 100
  • Top pages / subfolders / subdomains, rows per report - 1,000
  • Export, rows per report - 10,000
  • Export, rows per month - 500,000
  • Reports per week - 350
  • Rows per report - 1,000
  • History graphs, time period - Up to 6 months
  • Trend graphs - First 1 result
  • Export, rows per month - 50,000
  • Reports per week - 175
  • Keywords lists - 5
  • SERP updates per month - 100
  • Rows per report - 1,000
  • Rows per month - 200,000
  • Export, rows per month - 25,000
  • Newly discovered keywords - Last 1 month
  • SERP position history - Last 6 months
  • New/Lost backlink - 5
  • Monthly
  • New keywords - 5
  • Monthly
  • Mentions - 5
  • Weekly
  • Batch analysis, rows per month - 25,000
  • Domain comparison
  • Integrations, rows - 50,000
Standard
$179 /Month

Features

  • User seats - 1 User
  • Additional user seats - +$30 per seat
  • Verified projects - Unlimited
  • Non-verified projects - 10
  • Additional projects - +$10 per project
  • Crawl credits per month - 50,000
  • Data retention - 3 months
  • JavaScript rendering
  • Tracked keywords - 1,500
  • Update frequency - Every 5 days
  • Mobile ranking
  • Domains per week - 700
  • URLs per week - 3,500
  • Rows per report - 30,000
  • Rows per month - 6 million
  • Historical data - Last 24 months
  • Link intersect, rows per report - 30,000
  • Export, rows per report - 1 million
  • Export, rows per month - 25 million
  • Competing pages / domains - Top 50
  • Content gap, rows per report - 10,000
  • Top pages / subfolders / subdomains, rows per report - 5,000
  • Export, rows per report - 30,000
  • Export, rows per month - 2.5 million
  • Reports per week - 700
  • Rows per report - 5,000
  • History graphs, time period - Up to 6 months
  • Trend graphs - First 5 result
  • Broken pages
  • Export, rows per month - 250,000
  • Reports per week - 700
  • Keywords lists - 50
  • SERP updates per month - 1,000
  • Rows per report - 5,000
  • Rows per month - 500,000
  • Export, rows per month - 100,000
  • Newly discovered keywords - Last 1 month
  • SERP position history - Last 24 months
  • New/Lost backlink - 15
  • Monthly
  • Weekly
  • New keywords - 15
  • Monthly
  • Weekly
  • Mentions - 15
  • Weekly
  • Batch analysis, rows per month - 100,000
  • Domain comparison
  • Integrations, rows - 300,000
Advanced
$399 /Month

Features

  • User seats - 3 User
  • Additional user seats - +$30 per seat
  • Verified projects - Unlimited
  • Non-verified projects - 25
  • Additional projects - +$10 per project
  • Crawl credits per month - 1.25 million
  • Data retention - 6 months
  • JavaScript rendering
  • Tracked keywords - 5,000
  • Update frequency - Every 3 days
  • Mobile ranking
  • Domains per week - 1,750
  • URLs per week - 14,000
  • Rows per report - 50,000
  • Rows per month - 20 million
  • Historical data - Full history
  • Link intersect, rows per report - 50,000
  • Export, rows per report - 5 million
  • Export, rows per month - 100 million
  • Competing pages / domains - Top 50
  • Content gap, rows per report - Unlimited
  • Top pages / subfolders / subdomains, rows per report - 15,000
  • Export, rows per report - 50,000
  • Export, rows per month - 10 million
  • Reports per week - 3,500
  • Rows per report - 10,000
  • History graphs, time period - Up to 3 years
  • Trend graphs - All results
  • Broken pages
  • Export, rows per month - 1 Million
  • Reports per week - 1,400
  • Keywords lists - 100
  • SERP updates per month - 5,000
  • Rows per report - 25,000
  • Rows per month - 2 million
  • Export, rows per month - 500,000
  • Newly discovered keywords - All
  • SERP position history - Full history
  • New/Lost backlink - 40
  • Monthly
  • Weekly
  • Daily
  • New keywords - 40
  • Monthly
  • Weekly
  • Mentions - 40
  • Weekly
  • Daily
  • Batch analysis, rows per month - 400,000
  • Domain comparison
  • Integrations, rows - 1 million
Agency
$999 /Month

Features

  • User seats - 5 User
  • Additional user seats - +$30 per seat
  • Verified projects - Unlimited
  • Non-verified projects - 100
  • Additional projects - +$10 per project
  • Crawl credits per month - 2.5 million
  • Data retention - 12 months
  • JavaScript rendering
  • Tracked keywords - 10,000
  • Update frequency - Every 3 days
  • Mobile ranking
  • Domains per week - 7,000
  • URLs per week - 35,000
  • Rows per report - 100,000
  • Rows per month - 60 million
  • Historical data - Full history
  • Link intersect, rows per report - 100,000
  • Export, rows per report - 10 million
  • Export, rows per month - 500 million
  • Competing pages / domains - Top 50
  • Content gap, rows per report - Unlimited
  • Top pages / subfolders / subdomains, rows per report - 20,000
  • Export, rows per report - 100,000
  • Export, rows per month - 50 million
  • Reports per week - 17,500
  • Rows per report - 25,000
  • History graphs, time period - Up to 3 years
  • Trend graphs - All results
  • Broken pages
  • Export, rows per month - 5 million
  • Reports per week - 7,000
  • Keywords lists - 250
  • SERP updates per month - 20,000
  • Rows per report - 100,000
  • Rows per month - 5 million
  • Export, rows per month - 2 million
  • Newly discovered keywords - All
  • SERP position history - Full history
  • New/Lost backlink - 100
  • Monthly
  • Weekly
  • Daily
  • New keywords - 100
  • Monthly
  • Weekly
  • Daily
  • Mentions - 100
  • Weekly
  • Daily
  • Batch analysis, rows per month - 1 million
  • Domain comparison
  • Integrations, rows - 5 million
View Price Page

SCREENSHOTS

Google Analytics Screenshots
View 0 screenshot(s)
Ahrefs Screenshots
View 8 screenshot(s)

ALTERNATIVES

Top alternatives to Google Analytics

Tableau
Tableau
Google Tag Manager
Google Tag Manager
Mixpanel
Mixpanel
Google Search Console
Google Search Console
Adobe Analytics
Adobe Analytics

Top alternatives to Ahrefs

SimilarWeb Pro
SimilarWeb Pro
Moz Pro
Moz Pro
Spyfu
Spyfu
Ubersuggest
Ubersuggest
Semrush
Semrush