Home/Marketing Analytics Software/Funnel vs AdverityUpdated on: January 31, 2023

Compare Funnel vs Adverity

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Overview

Summary

Funnel.io is an automated data collection and marketing report software, offering active integrations with 500+ data sources. The software can be used by IT engineers, analysts and those linked with digital marketing. It collects relevant data across multiple data sources, maps them in real-time and powers up the business intelligence tool. Business houses associated with e-commerce can use Funnel to replace their manual data collection process. They can also generate intuitive marketing dashboards and reports using the same, and make smart business decisions in real-time. The scheduled export feature offered by Funnel ensures updated data management and on-time access. Its unified connector option ensures integrated connections across data within minutes. Businesses can also use the automated data warehouse export mechanism offered by the software to generate a centralized marketing overview of their own. They can generate custom metrics within Funnel, leveraging on formulas, conditions and automated tools. ..show more

Adverity is an advanced marketing analytics platform that is designed for the transformation of your data into engaging dashboards and intuitive insights. It eliminates the need for manual reporting and saves a lot of time by automating your data integration from all types of tech platforms. With Adverity, you can connect all of your data using a large library of data connectors and get rid of data error and spreadsheets permanently. You can transform, optimize and enhance your data and distribute it across various destinations using Adverity’s smart tools and features. It increases flexibility and assists you in maximizing the value of your harmonized datasets by leveraging your data. It provides better visualization with flexible and engaging dashboards. Users can monitor their multi-channel performance, speed up their marketing reports and democratize their data using Adverity. Users can additionally optimize their future plans and campaigns with Adverity’s predictive insights feature. The software comes completely equipped with international data protection standards and certifications for security management of user’s information. ..show more

Morphio is an AI tool for digital marketers that enables them to scale their data analysis efforts. This makes it easier for marketers to incorporate the effect of past data while trying to predict future trends. And with the ability to include countless data sets into their marketing efforts, users can correlate data with their respective ROI. With hands-on data analytics automation, users receive the ability to grow their skill sets overnight along with the ability to scale. With a proprietary algorithm, users receive constant insights that can boost their bottom line. Users can also seamless aggregate their campaign performance and focus on the most priority metrics. They can also integrate their Search, Display, and Social Media marketing data on a single platform and easily monitor both paid and organic results with the data visualization tool. Other features include defining traffic, conversion, and ROI goals, being alerted about campaign data abnormalities, and more. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Stockholm, Sweden

Vienna, Austria

Toronto, Ontario - M5V 1X6 / (647) 367-2457

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Essentials
$399 /Month

billed Yearly

Everything you need as a marketer or data analyst to quickly analyze marketing data from all common marketing apps and platforms.

Features

  • Platform integrations : 260+
  • Unlimited data volume
  • Scheduled imports
  • Data Explorer
  • Contextual data model
  • Automatic currency conversion
  • Rule-based transformation
  • Data history : Up to 2 years
  • Custom rules
  • Send to Google Sheets
  • Send to Google Analytics
  • Send to visualization
  • Send to data warehouses
  • Scheduled data warehouse exports : Every 6 hours
  • Users : 5 seats
  • Security : ISO 27001
  • Email Support
  • Setup & configuration : Self-service setup
Plus
$999 /Month

billed Yearly

Comprehensive data collection and transformation for teams. Includes Funnel's unique Data Guarantee to connect to any platform, anywhere.

Features

  • Platform integrations : 500+
  • Data Guarantee
  • Includes features of Essentials plan, plus
  • Multiple workspaces
  • User roles and permissions
  • Users : Unlimited seats
  • Chat and Email Support
  • Setup & configuration : Guided setup
  • Quarterly success review
Enterprise
$1999 /Month

billed Yearly

Unified marketing reporting for companies with several regions, brands, or teams. Robust support and success, with enterprise security.

Features

  • Includes features of Plus plan, plus
  • Scheduled data warehouse exports : Every 2 hours
  • Enterprise Single Sign-On
  • Security : ISO 27001 and security advisor
  • Priority Chat and Email Support
  • Setup & configuration : Guided setup with accelerator
  • Customer Success Partner
  • Enterprise SLA
Agency Small
$399 /Month

billed Yearly

The perfect operating system for small media agencies. Collect data from all common marketing platforms and unify your reporting.

Features

  • Platform integrations : 260+
  • Unlimited data volume
  • Scheduled imports
  • Data Explorer
  • Contextual data model
  • Automatic currency conversion
  • Rule-based transformation
  • Data history : Up to 2 years
  • Custom rules
  • Google Sheets export
  • Send to Google Analytics
  • Send to visualization tools
  • Send to data warehouses
  • Scheduled data warehouse exports : Every 6 hours
  • Users : 5 seats
  • Security : ISO 27001
  • Email Support
  • Setup & configuration : Self-service setup
Agency Medium
$999 /Month

billed Yearly

The intelligent reporting stack for mid-sized media agencies. Automate reporting from all ad platforms – always accurate and up to date.

Features

  • Platform integrations : 500+
  • Data Guarantee
  • Includes features of Agency Small plan, plus
  • Multiple workspaces
  • User roles and permissions
  • Users : Unlimited seats
  • Security : ISO 27001
  • Chat and Email Support
  • Setup & configuration : Guided setup
  • Quarterly success review
Agency Large
$3499 /Month

billed Yearly

Enterprise-grade reporting for large media agencies. Comprehensive setup, support and success, with rock-solid availability and security.

Features

  • Includes features of Agency Medium plan, plus
  • Enterprise Single Sign-On
  • Priority Chat and Email Support
  • Setup & configuration : Guided setup with accelerator
  • Customer Success Partner
  • Enterprise SLA
View Price Page
Adverity
Custom

Features

  • Integrate All Your Data
  • Save Time On Reporting
  • Discover New Insights
View Price Page
Starter
$995 /Year

Ideal for a business with 1 Google Analytics view and centralized data.

Features

  • 1 Google Analytics view
  • 1 User

All the Plans includes these Features

  • Goal Setting
  • Anomaly Detection
  • Audience Segmentation
  • Smart Campaigns
  • Channel Data Aggregation
  • Custom Slack Integration
  • Google Analytics
  • Google Ads
  • YouTube
  • Instagram
  • Facebook
  • Bing
Essential
$2995 /Year

Great for businesses with 1-5 Google Analytics views and broad marketing assets.

Features

  • 5 Google Analytics views
  • 5 Users
  • Includes features of All Plan

Premium
$4995 /Year

Features

  • 25 Google Analytics views
  • 25 Users
  • Includes features of All Plan
View Price Page

SCREENSHOTS

Funnel Screenshots
View 4 screenshot(s)
Adverity Screenshots
View 0 screenshot(s)
Morphio Screenshots
View 1 screenshot(s)

INTEGRATIONS

  • Google Analytics
    NA
  • Slack
  • Google Analytics

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