Evergage vs Salesforce Marketing Cloud Account Engagement (formerly Pardot) Comparison

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Evergage

Customer Data Platform (CDP)

4.2 695 user ratings

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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Salesforce Marketing Cloud Account Engagement (formerly Pardot)

Marketing Automation Software

3.9 2,347 user ratings

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Overview

Description	Evergage is a leading salesforce interaction management and personalization solution developed to make one-on-one engagement easy and effective using AI-powered technology. It enables you to obtain detailed insights on your customers and to deliver cross-channel experiences with personalization with Artificial Intelligence. With Evergage, you can automatically catalog all of your content and products including your metadata and capture details of weather, industry, geo-location, company, and much more. You can additionally monitor digital behavior and join it with offline behavior and email to learn intent, interests, and affinities of your clients. Evergage further enables you to extract transaction data and attributes from any source with the use of API, ETL, JavaScript, and connectors. Users can make use of sophisticated AI and real-time segmentation; recommend content and products to customers, customize, manage, and tune the algorithms according to your personalization. Users can also guide their customers to follow the most feasible path and connect both their offline and online moments. Evergage offers an easy-to-use mobile app to trigger personalized messages and track customer experience apart from a free trial version of the platform to try out its various professional features. Read more	Salesforce Marketing Cloud Account Engagement (formerly Pardot) offers tools to drive efficient growth with marketing and sales alignment. Create dynamic and personalized emails and landing pages with clicks. Gain insights with prospect engagement, survey sends, and SMS sends in the automated journeys. Connect marketing back to ROI using predictive analytics in B2B Marketing Analytics Plus. Read more
Pricing Options	Free Trial Not Available Evergage Offers Custom plan.	Free Trial Not Available Starts at $1250.00.
SW Score & Breakdown	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 90% Reviews 89% Momentum 63% Popularity 85%	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 89% Momentum 60% Popularity 65%
SaaSworthy Awards	Not Available	# 16 Highly Rated # 7 Fastest Growing

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.2/5 695 user ratings	3.9/5 2,347 user ratings
Ratings Distribution	Excellent 39.6% Very Good 43.5% Average 15.1% Poor 1.9% Terrible 0%	Excellent 32.5% Very Good 41.4% Average 17.7% Poor 4.8% Terrible 3.6%
Review Summary	Evergage is praised for its user-friendly interface, robust segmentation and targeting capabilities, and ability to deliver personalized experiences across multiple channels. Reviewers highlight its ease of use and the ability to create personalized campaigns quickly and efficiently. The platform's real-time data and analytics capabilities are also seen as strengths, enabling users to track customer behavior and optimize campaigns accordingly. Additionally, Evergage's customer support is consistently commended for its responsiveness and helpfulness. However, some reviewers mention the complexity of the platform, requiring a dedicated team to manage and maintain effectively.	Not Available
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Pricing

Pricing Options	Free Trial Not Available Evergage Offers Custom plan.	Free Trial Not Available Starts at $1250.00.
Pricing Plans Monthly Plans Annual Plans	Standard Custom Premier Custom Signature Custom	Growth $1,250.00 $1,250.00 per month Plus $2,500.00 $2,500.00 per month Advanced $4,000.00 $4,000.00 per month Premium $15,000.00 $15,000.00 per month
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Alternatives

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	View All Evergage Alternatives	View All Salesforce Marketing Cloud Account Engagement (formerly Pardot) Alternatives