88%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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88%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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88%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Remove
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88%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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Visit Website
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Visit Website
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Summary |
DataXu is the industry's number one programmatic media activation, marketing analytics, and data management solution. Dataxu's objective of assisting marketers in fully comprehending how marketing investments result in sales and successful client relationships has come to fruition. And we're delighted to say that Dataxu works with the world's leading agencies and companies to generate genuine results and demonstrate how marketing affects the bottom line. Dataxu was created in 2009 on the belief that data science could improve marketing. Not only are agencies and companies more efficient and profitable, but consumers are also more individualized and engaged. Dataxu assists marketers in bettering their advertising through the utilization of data. Their platform enables you to communicate with real people across all media, including television, and to capture customers' attention when and where it matters most. DataXu is laser-focused on assisting you and your team in overcoming difficult business obstacles by giving you the data-backed confidence you need to prove your accomplishments. Excellence, Collaboration, Innovation, Trust, Customer Obsession is important to DataXu. ..show more |
Bucksense is the perfect platform to consult for in-house marketing. It enhances the profitability of digital marketing and helps clients to regain their control over activities, budgets, data and plans. Bucksense helps its client organisations by combining the benefits of SEO and SEM, social display, content marketing and native advertising to mention a few. These are all brought together to curate multi-channel strategies for the brand or company in concern. Bucksense further enables its clients to centralise these strategies in a single platform. This eliminates the possibility of losing data which might have been a concern if multiple marketers were involved. Secondly, it enables clients to understand what their customers desire by tracking their web behaviour, habits and searches. Going multichannel helps the client organisation to stay aware of its customers even when the banner is gone. An interactive dashboard makes it convenient to track all the ongoing campaigns from one platform, while detailed reports and DSPs enable granular control of the expenditures. ..show more |
AI Optimization Uses AI and machine learning to maximize a campaign's performance |
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Audience Targeting Allows you to serve different versions of a page to a different set of audience |
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Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc |
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Budget Management Analyzing financial information to ensure all operations are within budget |
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Contextual Targeting Targeting based on content on the site |
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Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. |
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Demographic Targeting Targeting based on age, gender, marital status, income, education |
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Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address |
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Geo Targeting Targeting based on location, city, timezone, and country |
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Mobile Advertising Allows for ads to be placed and tracked in mobile apps |
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Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. |
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Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding |
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Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions |
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Reporting Sends instant status reports about the task with customer feedback |
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Retargeting Ability to retarget previous impressions to your site across the web |
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MediaMath TerminalOne Marketing OS™
StackAdapt
The Trade Desk
Choozle
Bidtheatre
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StackAdapt
The Trade Desk
Choozle
Bidtheatre
dataxu
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