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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

CleverTap logo
Mobile Analytics Software

4.7 498 user ratings

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Branch

Mobile Marketing Software

4.5 508 user ratings

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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AppsFlyer logo
Mobile Analytics Software

4.4 1,062 user ratings

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Overview

Description CleverTap is the only integrated analytics and engagement platform built to solve retention. Create more meaningful relationships with customers whether you have just launched an app, or have millions of MAUs, to increase customer retention and lifetime value. With CleverTap, brands can remove the hassle and cost of integrating and maintaining multiple platforms to analyze, segment, and engage users across mobile and web. Read more Branch software is an Marketing software used to increase end-to-end user engagement and marketing effectiveness across all devices, channels, and platforms. The software uses an industry-unique, anonymous, predictive algorithm that incorporates historical attributions to deliver high accuracy attribution where there is no universal ID. Create a seamless experiences across touchpoints and engage users in your app. It integrates with Segment, Amplitude, and more. Read more AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. Read more
Pricing Options
  • Free Trial Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
SW Score & Breakdown

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    95%
  • Momentum
    64%
  • Popularity
    94%

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    93%
  • Reviews
    93%
  • Momentum
    69%
  • Popularity
    99%
SaaSworthy Awards
Not Available
# 2 Fastest Growing # 3 Most Popular
Not Available

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • Available
  • Available
  • Available

Reviews & Ratings

User Rating
4.7/5 498 user ratings
4.5/5 508 user ratings
4.4/5 1,062 user ratings
Rating Distribution
  • Excellent

    73.9%
  • Very Good

    23.3%
  • Average

    2.2%
  • Poor

    0.2%
  • Terrible

    0.4%
  • Excellent

    55.5%
  • Very Good

    40.7%
  • Average

    2.8%
  • Poor

    0.4%
  • Terrible

    0.6%
  • Excellent

    46.5%
  • Very Good

    47.2%
  • Average

    5.1%
  • Poor

    0.6%
  • Terrible

    0.7%
User Sentiments

    User-Friendly Interface, Powerful Segmentation, Extensive Analytics Features, Excellent Customer Support

    High Pricing, Occasional System Errors, Slow Loading Times, Limited Customization Options

    Deep Linking Capabilities, Excellent Customer Support, Comprehensive Analytics & Reporting, Easy to Use Interface

    Slow Dashboard Response Time, Limited Customization Options, Difficult SDK Integration, Lack of Mobile App

    Accurate Attribution, Extensive Integrations, Comprehensive Reporting, Effective Fraud Prevention

    High Pricing, Complex User Interface, Technical Support Issues, Limited Data Export

Review Summary

Overall, CleverTap garners positive feedback from users who appreciate its user-friendly interface, comprehensive analytics capabilities, and effective segmentation and targeting features. Many reviewers mention that the platform's automation capabilities help streamline marketing campaigns and save time. Additionally, its ability to track user behavior and engagement metrics is highly valued. However, some users have expressed concerns regarding the complexity of the platform, particularly during the initial setup phase. Furthermore, its pricing model has been cited as a potential drawback for some users.

Overall, Branch receives positive feedback from users for its user-friendly interface, robust features, and excellent customer support. Reviewers find it easy to navigate and appreciate the comprehensive set of functionalities that cater to their workforce management needs. Users also highlight the responsive and helpful customer support team as a key strength of Branch. The platform is praised for its intuitive design, comprehensive reporting capabilities, and seamless integration with other systems. However, some users express concerns regarding the platform's pricing and occasional technical glitches.

Users appreciate AppsFlyer's robust set of features, including its attribution capabilities, fraud protection, and ability to track ROI. They also praise its user-friendly interface, comprehensive reporting options, and excellent customer support. However, some users have reported occasional technical glitches and a somewhat steep learning curve. Overall, AppsFlyer is a reliable and feature-rich platform for tracking and analyzing marketing campaigns, particularly for mobile apps.

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AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
Pricing Plans
Monthly Plans Annual Plans

CleverTap for Startups Others

CleverTap for Enterprises Custom

Launch Free

Enterprise Custom

Zero Free

Growth Others

Enterprise Custom

 
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View Detailed Pricing
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Screenshots & Videos

Screenshots screenshots
+ 7 More
Not Available AppsFlyer screenshot
+ 7 More
Videos Video Thumbnail Video Thumbnail
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Vendor information

Company Details Located in: Sunnyvale,US Located in: Palo Alto, CA Founded in: 2014 Located in: San Francisco, CA
Contact Details

+1 415-513-5756

https://clevertap.com/

(650) 209-6461

https://branch.io

(415) 636-9430

https://www.appsflyer.com/

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