Home/SEO Software/BrightLocal vs TheToolUpdated on: April 16, 2024

Compare BrightLocal vs TheTool

89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
BrightLocal
BrightLocal SEO Software (159 Ratings)
86% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
TheTool
TheTool SEO Software (4 Ratings)
98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Semrush
Semrush SEO Software (4653 Ratings)
Visit Website

Visit Website

Visit Website

ADD PRODUCT
89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
BrightLocal

BrightLocal

SEO Software (159 Ratings)
86% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
TheTool

TheTool

SEO Software (4 Ratings)
98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Semrush

Semrush

SEO Software (4653 Ratings)
Visit Website

Visit Website

Visit Website

Overview

Summary

BrightLocal is an integrated SEO and local citation platform that provides adequate performance insights to the user’s business. The software is basically used by businesses to improve their ranks, brand value, promote traffic and lead generation facilities from local search. An upgraded rank reporting facility offered by the same helps businesses get access to a complete picture of local rankings. BrightLocal comprises automated auditing tools that can analyse comprehensive data points and discover problematic SEO issues as well. Being fine-tuned for local search, the software lets businesses focus on their drawbacks. It also simplifies the reporting process by using customisable, white-label reports and client access dashboards. BrightLocal enables users to generate more reviews while monitoring and showcasing them as per need. Thus it turns positive reviews into real-world feedback. Finally, BrightLocal’s citation tracking and citation building tools help to increase local search visibility and find out problematic issues, possessing threat in the prospect generation part. ..show more

TheTool.io is an execution based mobile ASO (App Store Optimization) tool that offers an individual with an ample amount of data, insights and multiple tools to improve the visibility of one's mobile apps. The application allows to spot, optimize and use the most searched keywords on the app stores, which helps to improve listing and ranking in the search results. Similar to web SEO, this software also provides timely recommendations of most relevant and industry-specific keywords. With the Top Charts module, users can track and monitor app store rankings of their apps. Better positioning of keywords helps to increase the conversion rate and eventually results in more downloads. TheTool.io provides accurate keywords for the App Store and Play Store in around 93 countries. This is extremely beneficial for the start-ups which have to operate in strict budget constraints as the initial push to generate sufficient downloads can be achieved with proper keyword implementation. The more downloads a company gets, the more its business grows and TheTool.io can help in achieving that feat. ..show more

With Semrush, you get to understand your competitor’s strategies with various insight details related to their rankings. It conducts organic and advertising research with the use of its advanced tools and features. Get to know your competitor’s best-used keywords, their Ad strategies, budget and a lot more. With its backlinks feature, you can now conduct a deep link analysis, understand referring domains’ authority and spot your links’ geolocation. Its advanced keyword research tools help you to find the right keywords for SEO and PPC campaigns and also to gather related keywords and long-tail keywords. ..show more

Features

A/B Testing Compares two versions of your website to see which one performs better

Auditing Evaluating the search engine friendliness of your website with the use of a number of tools

Competitor Analysis Identifying your competitor's strategies and strengths in order to help you make informed decisions

Content Management Helps you to create and customize your contents to make user and SEO friendly

Dashboard A digital insight of reports and other workings on a single screen

Google Analytics Integration Helps you to track and understand your website's traffic

Keyword Tracking Tracks the most-often searched keywords according to your website

Link Management A simple and accessible system to manage links for creative purposes

Mobile Search Tracking Tracks your website's mobile rankings for the same keywords that you are tracking on desktop

Rank Tracking A tool designed to track rankings of your website for multiple keywords

Revenue Management Professional management of your revenue to ensure growth of your business

User Management Managing access of multiple users so that work can be integrated and collaborated

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Brighton, England

Barcelona, Spain

Boston, Massachusetts / +1 800-815-9959

API

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Single Business
$29 /Month

Features

  • Local Search Ranking Reports - 3
  • Citation Tracker Reports - 3
  • Google My Business Audits - 10
  • Local SEO Audit Reports- 1
  • Monitor Reviews - 3
  • Get Reviews - 1
  • Showcase Reviews - 3
  • Google Analytics Integration
  • Google My Business Insights Integration
  • Facebook Integration
  • Twitter Integration
  • Extra Daily Free Tools Uses
Multi-Business
$49 /Month

Features

  • Local Search Ranking Reports - 6
  • Citation Tracker Reports - 6
  • Google My Business Audits - 30
  • Local SEO Audit Reports- 6
  • Monitor Reviews - 6
  • Get Reviews - 3
  • Showcase Reviews: 6
  • Google Analytics Integration
  • Facebook and Twitter Integration
  • White-label Reports and Emails
  • API Access
SEO Pro
$79 /Month

Features

  • Local Search Ranking Reports - 100
  • Citation Tracker Reports- 50
  • Google My Business Audits- 100
  • Local SEO Audit Reports - 20
  • Monitor Reviews - 50
  • Get Reviews - 5
  • Showcase Reviews: 50
  • Includes features of Multi-Business plan, plus
  • Google Mobile Rank Tracking
  • Competitor Tracking
  • API Access
Just Reviews
$8 /Month

$8 per location billed per month

Features

  • Monitor Reviews
  • Get Reviews
  • Showcase Reviews
  • White-label Reports & Emails
  • Review Inbox
  • Review API
View Price Page
Startup
Custom

€29 per month billed by monthly

Features

  • 5 Apps
  • 200 Keywords
  • Keywords Tagging
  • 1 Competitor Per App
  • 1 Team Member & 1 Manager

All plan features

  • Tracking
  • Integrations
  • ASO Tools
  • Communication
Growth
Others

€69 per month billed by monthly

Features

  • 15 Apps
  • 600 Keywords
  • 3 Competitors Per App
  • 3 Competitors Per App
  • 3 Team Members & 3 Manager
  • All the Startup plan features plus
  • App Listing Updates (Timeline)
  • Global ASO report
  • Spy Downloads Tool
  • Worldwide Downloads Index
  • Competitors Downloads
  • Export CSV
  • Annotations
Ninja
Others

€199 per month billed by monthly

Features

  • 50 Apps
  • 2500 Keywords
  • 5 Competitors Per App
  • 10 Team Members & 10 Manager
  • All the Growth plan features plus
  • Keywords on Demand (2500)
View Price Page
Pro
$129.95 /Month

For newbies and small teams:

Features

  • 5 Projects
  • 500 Keywords to track (with daily updates)
  • Keyword, domain, and backlink analytics

DOMAIN & KEYWORD ANALYTICS

  • Results per report: 10000
  • Reports per day: 3000
  • Keyword metrics updates per month: 250

PROJECT FEATURES

  • Projects: 5
  • Keywords to track (with daily updates): 500
  • Mobile rankings
  • Targets per project: 1
  • Pages to crawl per month: 100000
  • Pages to crawl per project: 20000
  • SEO Ideas Units: 500
  • Pages per OTI campaign: 30
  • Social profiles for monitoring: 50
  • Social profiles for posting: 10
  • Sharing with "edit" access
  • Sharing with "read-only" access

REPORTING

  • Scheduled PDF reports: 5
  • PDF template sharing

CONTENT MARKETING PLATFORM

  • ImpacHero(price per campaign) - +$200/mo

LISTING MANAGEMENT (LOCAL SEO)

  • Basic Location: +$20 per month
  • Premium Location: +$40 per month
  • Additional users: +$45 per month per user
  • Semrush.Trends +$200/month per user
  • Agency Growth Kit: starts at +$69/mo
Guru
$249.95 /Month

Ideal for agencies and mid-sized businesses

Features

  • Includes features of Pro plan, plus
  • Projects: 15
  • Keywords to track (with daily updates): 1500
  • Keyword, domain, and backlink analytics
  • Historical data
  • Content Marketing Platform
  • Google Looker Studio Integration

DOMAIN & KEYWORD ANALYTICS

  • Results per report: 30000
  • Historical data
  • Reports per day: 5000
  • Keyword metrics updates per month: 1000

PROJECT FEATURES

  • Projects: 15
  • Keywords to track (with daily updates): 1500
  • Mobile rankings
  • Targets per project: 10
  • Keyword cannibalization report
  • Pages to crawl per month: 300000
  • Pages to crawl per project: 20000
  • JavaScript Rendering
  • SEO Ideas Units: 800
  • Pages per OTI campaign: 40
  • Social profiles for monitoring: 100
  • Social profiles for posting: 30
  • Sharing with "edit" access
  • Sharing with "read-only" access
  • Scheduled PDF reports: 20
  • Google Looker Studio Integration
  • PDF template sharing

CONTENT MARKETING PLATFORM

  • Access to the tools
  • Topics to research: unlimited
  • SEO content templates: 800
  • Calendars: 1
  • Plagiarism checks per month: 5

LISTING MANAGEMENT (LOCAL SEO)

  • Listing Management(Local SEO): from +$20/mo
  • Basic Location: +$20/mo
  • Premium Location: +$40/mo
  • Additional users: +$80/mo per user
  • Semrush.Trends: +$200/mo
  • Agency Growth Kit (Scale): +$149/mo
  • ImpactHero (price per campaign) +$200/mo
Business
$499.95 /Month

For large agencies and enterprises

Features:

KEY FEATURES

  • Projects: 40
  • Keywords to track (with daily updates): 5000
  • Keyword, domain, and backlink analytics
  • Historical data
  • Content Marketing Platform
  • Google Data Studio Integration
  • Share of voice metric
  • API Access

DOMAIN & KEYWORD ANALYTICS

  • Results per report: 50000
  • Historical data
  • Reports per day: 10000
  • Keyword metrics updates per month: 5000
  • Product Listing Ads

PROJECT FEATURES

  • Projects: 40
  • Keywords to track (with daily updates): 5000
  • Mobile rankings
  • Targets per project: Unlimited
  • Keyword cannibalization report
  • Pages to crawl per month: 1000000
  • Pages to crawl per project: 100000
  • JavaScript Rendering
  • SEO Ideas Units: 2000
  • Pages per OTI campaign: 50
  • Social profiles for monitoring: 300
  • Social profiles for posting: 50
  • Sharing with "edit" access
  • Sharing with "read-only" access

REPORTING

  • Scheduled PDF reports: 50
  • Google Data Studio Integration
  • PDF template sharing

CONTENT MARKETING PLATFORM

  • Access to the tools
  • Topics to research: unlimited
  • SEO content templates: 2000
  • Posts to track: 50
  • Calendars: Unlimited
  • Plagiarism checks per month: 10

Local SEO

  • Listing Management(Local SEO): from +$20/mo
  • Basic Location: +$20/mo
  • Premium Location: +$40/mo
  • Additional users: +$100/mo per user
  • Semrush.Trends: +$200/mo
  • Agency Growth Kit (Scale): +$149/mo
  • ImpactHero (price per campaign) +$200/mo
View Price Page

SCREENSHOTS

BrightLocal Screenshots
View 11 screenshot(s)
TheTool Screenshots
View 4 screenshot(s)
Semrush Screenshots
View 7 screenshot(s)

INTEGRATIONS

  • Google Analytics
    NA
  • WordPress
  • Trello
  • HubSpot CRM
  • Google Analytics

ALTERNATIVES

Top alternatives to BrightLocal

Semrush
Semrush
Yext
Yext
SE Ranking
SE Ranking
Ahrefs
Ahrefs
Serpstat
Serpstat

Top alternatives to TheTool

Semrush
Semrush
SE Ranking
SE Ranking
Ahrefs
Ahrefs
Serpstat
Serpstat
WooRank
WooRank