Home/Customer Advocacy Software/Braze vs OptimoveUpdated on: March 29, 2024

Compare Braze vs Optimove

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ERIN
ERIN Customer Advocacy Software (87 Ratings)
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ERIN

ERIN

Customer Advocacy Software (87 Ratings)
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Overview

Summary

Braze is a customer platform designed for today's mobile world. The customer-relationship-management platform help leading brands to create the insights of customers who transmit and process historical, current and predictive data in an interactive feedback loop. This means that relevant information about relevant messaging features can be processed immediately via mobile and web devices. It is a marketing analysis and application automation software for mobile applications that focus on campaign management, promoting your business. Compatible with Android, Windows, iOS, and Unity, the company is equipped with a team dedicated to Braze Academy, a resource for automating integration, deployment, and marketing. The product is a platform that allows brands to humanize their relationships with their customers through technology. This leads to better experiences and improves customer loyalty, life expectancy and return on investment. The CRM software provides easy-to-use tools for loading and retrieving data from the platform. Detailed information about the level of events available in the currents program is also beneficial for entering your analytics system. The platform has standard reports and can pull another custom to meet your needs. This shows that Braze is indeed customer oriented. The Customer Relationship Management software is designed for today's on-demand customers who are always connected. Replacing decades of old databases and poorly integrated internal and external tools with live client views, offering a grand customer path development, optimized campaign, and more. Its amazing features include prolific customers including Urban Outfitters and Shutterfly; compatibility with the SDK configuration; analysis and market strategy and Amazon Kindle. ..show more

Optimove is a tool that helps businesses scale their CRM Marketing and get repeat customers, leading to exponential growth. It provides businesses with Analytics by collecting, curating, engineering, and deriving insights from data, enabling them to understand customers and also understand what drives their behavior. Every Optimove user receives a customized predictive customer model, which reflects its distinct business DNA and unique customer data. It is a consolidated dataset that is continuously maintained as a 360 Degree Single customer view and consists of data from essential sources like first-party raw data, on-site user activity, third-party data, and campaign response history. The value-added in-built predictive micro-segmentation technology enables the delivery of customized messages, offers, and promotions to individual customers, fostering long-term loyalty and short-term engagement. At the core of Optimove is an advanced CDP which leads on-demand interactive analytics applications. These critical tools enable marketers to explore their personalized campaigns, degree of customer coverage, and customer segments. The tool also provides a customizable dashboard to monitor the KPIs that are important to any business. ..show more

ERIN hopes to enhance and streamline employee referrals for businesses. It allows the customer's staff to manage their employee referral program and employees to make better referrals faster. It has Bonus tracking and smart referrals AI that suggests potential candidates among their contacts and sends notifications for quicker results. By utilising the workforce for referrals, recruitment costs are reduced significantly. They promote the customers' brand identity and culture by customising their mails and the ERIN portal. The product features automated emails, real-time notifications, participation incentives, ATS integrations, a Dashboard, Referral Management tools, and more. Users can add their contacts from their phone, LinkedIn, Gmail and Outlook account to suggest referrals. There is enough scope in the product for transparency and allows users to access data about referrals, hirings, and bonuses. The product also includes the app used by the staff to refer their contacts anytime, anywhere. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

New York, NY

New York, New York / 1-888-235-5604

New York, NY / 1-833-374-6277

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Braze
Custom

Features

  • Cross-Channel Messaging
  • In-App Messages
  • Ingestion
  • Data Streaming & Sharing
  • Reporting & Analytics
  • Dynamic Segmentation
  • Journey Orchestration & Testing
  • Take action across channels
    • Mobile & Web Push
    • In-App & In-Browser Messages
    • Content Cards
    • Email
    • SMS
  • Optimize in real time
View Price Page
Optimove Custom Plan
Custom

Features

  • Email Marketing
  • Contact Database
  • Churn Management
  • Campaign Management
  • Multi-Channel Communication
  • Channel Management
  • Gamification
View Price Page
ERIN Free
Free

Features

  • Admin Account Only
  • Manage Referrals
  • Waiting Periods
  • Tiered Bonuses
  • Bonus Due Email Alerts
  • Bonus Management
Growth
$500 /Month

Features

  • Up to 500 Employees
  • Unlimited Free Hires
  • Smart Referrals
  • Email Support
  • Admin Training
  • Referral Network
Scale
$875 /Month

Features

  • 501 – 1,000 Employees
  • Unlimited Free Hires
  • Smart Referrals
  • Priority Support
  • Company Training
  • Referral Network
Enterprise
Custom

Features

  • 1,001 – 1,000,000
  • Unlimited Free Hires
  • Smart Referrals
  • Priority Support
  • White Glove Rollout
  • Referral Network
View Price Page

SCREENSHOTS

Braze Screenshots
View 3 screenshot(s)
Optimove Screenshots
View 8 screenshot(s)
ERIN Screenshots
View 1 screenshot(s)

INTEGRATIONS

    NA
  • Braze
  • ActiveTrail
  • Adobe Marketo Engage
  • Salesforce
  • Campaign Monitor
  • MailChimp
  • ClearCompany
  • Workday HCM
  • JazzHR
  • Ceridian Dayforce
  • Slack
  • iCIMS Talent Acquisition Suite
  • Greenhouse
  • Jobvite
  • SAP SuccessFactors Learning
  • Lever
  • Paylocity Web Pay
  • SmartRecruiters

ALTERNATIVES

Top alternatives to Braze

MailChimp
MailChimp
Klaviyo
Klaviyo
HubSpot CRM
HubSpot CRM
Weld
Weld
Iterable
Iterable

Top alternatives to Optimove

Salesforce
Salesforce
Braze
Braze
Zeotap
Zeotap
Segment
Segment
Amperity
Amperity