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| Description | Braze is a customer platform designed for today's mobile world. The customer-relationship-management platform help leading brands to create the insights of customers who transmit and process historical, current and predictive data in an interactive feedback loop. This means that relevant information about relevant messaging features can be processed immediately via mobile and web devices. It is a marketing analysis and application automation software for mobile applications that focus on campaign management, promoting your business. Compatible with Android, Windows, iOS, and Unity, the company is equipped with a team dedicated to Braze Academy, a resource for automating integration, deployment, and marketing. The product is a platform that allows brands to humanize their relationships with their customers through technology. This leads to better experiences and improves customer loyalty, life expectancy and return on investment. The CRM software provides easy-to-use tools for loading and retrieving data from the platform. Detailed information about the level of events available in the currents program is also beneficial for entering your analytics system. The platform has standard reports and can pull another custom to meet your needs. This shows that Braze is indeed customer oriented. The Customer Relationship Management software is designed for today's on-demand customers who are always connected. Replacing decades of old databases and poorly integrated internal and external tools with live client views, offering a grand customer path development, optimized campaign, and more. Its amazing features include prolific customers including Urban Outfitters and Shutterfly; compatibility with the SDK configuration; analysis and market strategy and Amazon Kindle. Read more | Customer.io is a comprehensive marketing platform that helps marketers to send data-driven emails, SMS, and push notifications. The platform’s RESTful API helps marketers create, update and delete customers from their database easily. It also enables users to add third-party integrations, such as Segment, Hull, mParticle, RudderStack, and more. With Customer.io, businesses can easily divide their audience into different segments and target a particular group of people as per their designed marketing strategy. Apart from the group, users can even separate an individual from the group and easily monitor their event-wise logs, attribution data, messages received by them, and more. The transactional API facility offered by the platform enables marketers to customize transactional messages in their own way. Customer.io can be used to send multichannel newsletters within customers’ timezones. Users can also monitor their message leaderboard, conduct active A/B tests, streamline metrics delivery, and segment memberships, all from a single dashboard. Apart from that, marketers also get to compare campaigns, newsletters, and other metrics with the help of detailed analytical reports offered by the same. Read more | ERIN hopes to enhance and streamline employee referrals for businesses. It allows the customer's staff to manage their employee referral program and employees to make better referrals faster. It has Bonus tracking and smart referrals AI that suggests potential candidates among their contacts and sends notifications for quicker results. By utilising the workforce for referrals, recruitment costs are reduced significantly. They promote the customers' brand identity and culture by customising their mails and the ERIN portal. The product features automated emails, real-time notifications, participation incentives, ATS integrations, a Dashboard, Referral Management tools, and more. Users can add their contacts from their phone, LinkedIn, Gmail and Outlook account to suggest referrals. There is enough scope in the product for transparency and allows users to access data about referrals, hirings, and bonuses. The product also includes the app used by the staff to refer their contacts anytime, anywhere. Read more |
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| SW Score & Breakdown |
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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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# 10 Fastest Growing # 15 Most Popular |
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| Review Summary |
Overall, users praise the effectiveness of the platform in driving engagement, personalizing campaigns, and streamlining communication. They appreciate the automation capabilities, segmentation options, and analytics tools. However, some users mention areas for improvement, such as occasional technical glitches, a learning curve for new users, and limited flexibility in customization. Additionally, concerns are raised regarding the pricing structure and the need for improved customer support responsiveness. |
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Pricing Plans
Monthly Plans
Annual Plans
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Braze Custom |
Essentials $100.00 $100.00 per month Premium Custom Enterprise Custom |
ERIN Free Free Growth $500.00 $500.00 per month Scale $875.00 $875.00 per month Enterprise Custom |
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View Detailed Pricing
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5 Based on 3 Ratings |
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| Company Details | Located in: New York, NY Founded in: 2011 | Located in: Portland, Oregon Founded in: 2012 | Located in: New York, NY Founded in: 2018 |
| Contact Details |
Not available https://www.braze.com/ |
Not available https://customer.io/ |
1-833-374-6277 https://erinapp.com/ |
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