Segment |
90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Blueshift is a smart customer data platform, developed to help you transform your marketing by giving your marketing team the tools they need to offer smart, tailored content at a large scale. It enables you to create the seamless multichannel experiences your consumers demand in one single place. With Blueshift, you can engage customers throughout their entire customer lifetime with relevant, timely, and completely tailored interactive, automated email advertising and campaign management. With their engaging template collection, drag-and-drop email editor, or HTML with the Liquid template language, you can quickly generate attractive and on-brand emails. You can also automate engagement for every stage of the life cycle, from activation through retention, to streamline operations. Users can create and distribute relevant Push Notifications, In-App, and SMS messages that keep consumers engaged. With Blueshift’s easy-to-use template builder for iOS and Android, you can create sophisticated push notification templates and automate triggered and batch push notifications that are tailored to each user's stage in the customer journey. The platform provides two-factor authentication, single-sign-on with strong password requirements, audit logs, and bespoke user roles and permissions. Read more | Zeotap software is a customer intelligence platform (CIP) that significantly helps industries to precisely understand their customers and forecast behaviors to offer more meaningful user experiences. This software allows business brands to create a center of first-party data to win the expectations of new customers and enhance their loyal support. Zeotap comprises independent, but incorporated modules that include customer data integration discover enrichment, resolution, modeling or analytics, and activation to more than 100 partners in the marketing campaign. Zeotap software offers the 360-degree view of reality with privacy at its utmost concern. Moreover, it vigorously balances the customer's demand for personalization with the political demand for compliance. Top brands, publishers, and agencies make use of this ultimate software due to its flexible tools and smart features like audience builder, data enrichment, and GDPR compliance. It deploys the data to offer more proficient marketing, maximize retention, acquisition, and customer lifetime value. It further enables email marketing, data cleansing, data orchestration, multi-step marketing, behavior tracking, and hyper-targeting. Zeotap software follows the quotation-based pricing strategy. Read more |
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| SW Score & Breakdown |
90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| Total Features |
8 Features
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12 Features
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| Common Features for All |
360-degree Customer view
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Identity Graph
Landing Pages
Multi-step Marketing
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360-degree Customer view
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Identity Graph
Landing Pages
Multi-step Marketing
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| Review Summary |
Reviewers widely commend Blueshift's robust segmentation capabilities, user-friendliness, and its ability to deliver personalized marketing campaigns at scale. It is also praised for its robust reporting and analytics features, which provide valuable insights into customer behavior. However, some users mention occasional technical glitches and a steep learning curve. Additionally, the cost may be prohibitive for smaller businesses or those with limited budgets. Overall, Blueshift is a powerful marketing automation platform that can be a valuable asset for businesses looking to personalize customer experiences and drive revenue growth. |
Not Available
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| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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Custom Custom |
Zeotap Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Videos |
+ 1 More
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| Company Details | Located in: San Francisco, California Founded in: 2014 | Located in: Berlin, Germany Founded in: 2014 |
| Contact Details |
Not available https://blueshift.com/ |
Not available https://zeotap.com/ |
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