Home/Compare/Amazon DSP vs The Trade Desk
Updated on: November 28, 2020

Amazon DSP vs The Trade Desk

84% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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95% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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84% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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95% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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Overview

Summary

Amazon DSP is a demand-side platform that enables advertisers to programmatically buy display and video ads. Self-service and managed-service options are available with Amazon DSP. Self-service customers are in full control of their campaigns, and there are no management fees. The managed-service option is a great solution for companies that want access to Amazon DSP inventory with white glove service or those with limited programmatic experience. ..read more

The Trade Desk is a media-buying platform for ad buyers. It offers aggregators, agencies, and advertisers cutting-edge technology to manage social, display, video, and mobile advertising campaigns. Integration with inventory, major data, and publisher partners make sure maximum reach and enhances the decision-making capabilities. Enterprise APIs facilitate custom development on top of the cloud-based self-service platform and give users everything they need to build a personalized omnichannel solution. Also, open APIs make sure that users get more value from their first-party data. The Trade Desk’s varied targeting variables like temperatures, time of day, ad format, and supply source paves the way for impression-level bidding. Besides, bulk editing is possible to make quick changes to a campaign and geo-targeting feature facilitates the delivery of content based on specific locations. The platform’s transparency in reporting and measurement enables users to know how their campaigns are performing and what needs to be changed. 100% of the market-leading QPS can be accessed with the help of The Trade Desk. ..read more

Features

AI Optimization

Audience Targeting

Brand Safety and Fraud Protection

Budget Management

Contextual Targeting

Creative Management

Demographic Targeting

Frequency Capping

Geo Targeting

Mobile Advertising

Omnichannel Campaign Management

Private Marketplace

Real-time Bidding

Reporting

Retargeting

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

N/A

California, United States / +1 805 212 5600

API

N/A

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Amazon DSP Custom Plan
Custom

Features

  • AI Optimization
  • Private Marketplace
  • Retargeting
  • Creative Management
  • Audience Targeting
  • Omnichannel Campaign Management
  • Real-time Bidding

Contact the Vendor for Detailed Pricing Information

View Price Page
The Trade Desk Custom Plan
Custom

Features

  • AI Optimization
  • Audience Targeting
  • Budget Management
  • Creative Management
  • Demographic Targeting
  • Geo Targeting
  • Mobile Advertising
  • Omnichannel Campaign Management
  • Private Marketplace
  • Real-time Bidding
  • Reporting
  • Retargeting

Contact the Vendor for Detailed Pricing Information

View Price Page

SCREENSHOTS

Amazon DSP Screenshots
View 0 screenshot(s)
The Trade Desk Screenshots
View 0 screenshot(s)

ALTERNATIVES

Top alternatives to Amazon DSP

StackAdapt
The Trade Desk
Choozle
dataxu
Adzooma

Top alternatives to The Trade Desk

MediaMath TerminalOne Marketing OS™
AppNexus Programmable Platform
StackAdapt
Choozle
dataxu