Home/Demand-Side Platforms (DSP)/AdNabu vs AdCritterUpdated on: March 28, 2024

Compare AdNabu vs AdCritter

85% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
82% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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85% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
82% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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Overview

Summary

Creating a Google Shopping Feed that has been approved and running successful Google Ads is a multi-step procedure. AdNabu allows you to create and validate a Google Merchant Center account. You may use AdNabu to automatically validate and claim your website. There will be no manual changes made to your website. The AdNabus software makes it simple to set up a Google Shopping feed and run Google Ads. All updates to your Shopify store are automatically retrieved and updated in the feed. Growing Shopify stores looking to boost sales with Google Ads while keeping their R.O.A.S. under control. The AdNabu software makes it simple to build a Google Shopping feed and run Google Ads. All updates to your Shopify store are automatically retrieved and updated in the feed. the most effective methods. Every product is given a score out of 100 by AdNabu. The score is based on a variety of Google Merchant Center variables that can help you improve your SEO, such as the duration of various feed attributes. The number of times a keyword appears in the title and description, as well as the image quality and size. For some Google Product Categories, promotions and discount prices are used, as well as recommended fields. ..show more

AdCritter is a platform designed for ordinary marketers as it makes managing and buying programmatic campaigns easy and quick. The software provides its users with a simple self-serving platform with a low CPM and geo-targeting that makes it perfect for small agencies and companies. Users can choose cities and zip codes where they want their ads to run. They can also target any distance of a target in a single building or any range on a given address. AdCritter offers its users with targeting based on audience data, locations, and desired websites all in one place. The software helps to use geo-targeting to deliver advertisements to the most relevant prospects. One can match their existing parameters of a campaign such as custom audiences and keywords, and hence expand the campaigns outside the duopoly of Google and Facebook. Users can opt for a single retargeting campaign for all the visitors to the website of a client, or one can also build unique campaigns and retarget individual groups separately. ..show more

Features

AI Optimization Uses AI and machine learning to maximize a campaign's performance

Audience Targeting Allows you to serve different versions of a page to a different set of audience

Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc

Budget Management Analyzing financial information to ensure all operations are within budget

Contextual Targeting Targeting based on content on the site

Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc.

Demographic Targeting Targeting based on age, gender, marital status, income, education

Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address

Geo Targeting Targeting based on location, city, timezone, and country

Mobile Advertising Allows for ads to be placed and tracked in mobile apps

Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels.

Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions

Reporting Sends instant status reports about the task with customer feedback

Retargeting Ability to retarget previous impressions to your site across the web

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Newark, Delaware / +1 415-323-6228

Nashville, Tennessee / (615) 515-3602

API

N/A

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Growth
$99 /Month

Features

  • Smart shopping Setup
  • Basic Dynamic Search Setup
  • Automated Budget Management
  • Search campaigns setup
  • Optimize keywords for maximum ROI
  • Automatic keywords suggestions
  • Bid Optimization
  • Shopping Feed Audit
  • Free Remarketing tag setup
  • Free conversion tracking setup
  • Free concierge onboarding worth S100
Evolve (Single Store)
$499 /Month

Features

  • Includes features of Growth plan, plus
  • Regular shopping campaigns
  • Keyword and Product level optimization for shopping
  • Automated creation of keywords specific text ads
  • Shopping Feed Optimization
  • Advertise up to 10000 products free
  • Product sync every 24 hours
  • Free concierge onboarding worth $500
  • Dedicated Account Manager
Evolve (Multi Store)
$999 /Month

Features

  • Includes features of Evolve (Single Store) plan, plus
  • Product sync every 8 hours
  • Connect up to 3 Merchant Centers
  • Advertise in up to 3 Google Ads accounts
  • Dedicated account manager
View Price Page
Basic
$475 /Month

Features

  • Max Client Count (Agencies) : 15
  • Max Monthly Ad Spend : $75000 Max
  • Interest-Based Targeting
  • Keyword Targeting
  • Demographic Targeting
  • Retargeting
  • Location (Geo) Targeting : Up to 50 campaigns
  • Audience-Based Targeting : Up to 50 audiences
Growth
$2499 /Month

Features

  • Max Client Count (Agencies) : 50
  • Max Monthly Ad Spend : $150000 Max
  • Includes features of Basic plan, plus
  • Custom/CRM Audiences
  • Location (Geo) Targeting : Up to 100 campaigns
  • Audience-Based Targeting : Up to 100 audiences
Pro
$5499 /Month

Features

  • Max Client Count (Agencies) : 100
  • Max Monthly Ad Spend : $300000 Max
  • Includes features of Growth plan, plus
  • Location (Geo) Targeting : Up 300 campaigns
  • Audience-Based Targeting : Up to 300 audiences
Enterprise
Custom

Features

  • Max Client Count (Agencies) : Unlimited
  • Max Monthly Ad Spend : Unlimited
  • Includes features of Pro plan, plus
  • Location (Geo) Targeting : Unlimited
  • Audience-Based Targeting : Unlimited
View Price Page

SCREENSHOTS

AdNabu Screenshots
AdCritter Screenshots

ALTERNATIVES

Top alternatives to AdNabu

StackAdapt
StackAdapt
The Trade Desk
The Trade Desk
Choozle
Choozle
Adzooma
Adzooma
Bidtheatre
Bidtheatre

Top alternatives to AdCritter

StackAdapt
StackAdapt
The Trade Desk
The Trade Desk
Choozle
Choozle
Adzooma
Adzooma
Bidtheatre
Bidtheatre