ActiveTrail vs Rule Comparison

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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ActiveTrail

Marketing Automation Software

4.5 41 user ratings

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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Rule

Marketing Automation Software

4.7 3 user ratings

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Swipe One

Marketing Automation Software

Lifetime Deal 🚀

Dynosend

Marketing Automation Software

Lifetime Deal 🚀

Overview

Description	ActiveTrail is a marketing automation software that helps perform multiple tasks unified. It is a tech SaaS company that assures a 100% delivery rate. Besides, enterprises can ensure smooth, personalised and visually appealing customer services. The software helps in improving conversation rates along with generating revenue automatically. It further helps in strengthening relationships between enterprises and their customers. Moreover, the software is an ideal tool for creating landing pages which have a professional approach and are good at converting leads. Clients have to follow just a few steps to create a professional landing page. SMS software is another beneficial tool that the software offers. Enterprises can use this facility to send SMS to their client base online. Organisations can also engage in building attractive mobile email campaigns that are highly responsive. This increases the reach of an organisation to a large base audience. Moreover, the software is an intuitive web builder which has good mobile responsiveness and high deliverability. Read more	Introducing Rule, the ultimate solution to revolutionize their marketing strategies and take their brand to new heights. With This innovative Marketing Automation, email marketing, and SMS tool, they can now unlock the power of valuable data, create personalized customer experiences, and leave a lasting impact on their target audience. Gone are the days of generic mass communication. Rule empowers they to tailor their messaging at every contact point, ensuring that each interaction is meaningful and relevant. Say goodbye to one-size-fits-all campaigns, and hello to a truly personalized approach that will captivate their customers and set their brand apart from the competition. This state-of-the-art Marketing Automation feature gives they the ability to automate and streamline their marketing efforts like never before. Say goodbye to repetitive tasks and hello to increased productivity and efficiency. With Rule, they can effortlessly nurture leads, build customer loyalty, and drive conversions, all while saving valuable time and resources. But it doesn't stop there. This email marketing and SMS tool allows they to directly reach their audience through their preferred channels. Craft captivating emails and text messages that truly resonate with their customers, and watch as their open rates and engagement soar. Say hello to a higher ROI and a more impactful communication strategy. So, are they ready to take marketing to the next level? With Rule, the possibilities are endless. Join the ranks of successful professionals and embrace the future of personalized marketing. Unlock the true potential of their brand and start making a lasting impression today. Don't wait, Rule their marketing world now. Read more	Swipe One is the ultimate AI-driven CRM and marketing automation platform designed to supercharge digital businesses that sell online. With automated email sequences and seamless triggers from apps, businesses can effortlessly nurture leads and transform them into loyal customers. Using dynamic personalization, Swipe One crafts tailor-made experiences that resonate with every customer, while its robust analytics provide actionable, real-time insights to optimize every campaign. Experimentation is at the core of Swipe One, allowing users to engage in A/B testing to create the best impressions without a hitch. Swipe One makes it simple. They can easily schedule campaigns for the right time, compose stunning emails, and take quick actions to cater to their audience. Real-time notifications ensure they’re always in the loop, making their marketing strategy seamless, efficient, and undeniably effective. Read more	Dynosend is a powerful marketing automation platform crafted to help small and medium-sized businesses deliver personalized and seamless customer experiences. With an intuitive suite of tools for email, SMS, direct mail, and multi-channel campaign management, Dynosend streamlines communication while driving audience engagement. By leveraging a data-driven approach, the platform empowers businesses to create impactful customer journeys with timely, relevant messaging. Its extensive customization options allows to design campaigns, workflows, and templates that reflect the unique brand identity. Integration is effortless with Dynosend’s robust API and a wide selection of pre-built connectors for CRMs, e-commerce platforms, and other essential tools. Reliability is a cornerstone of the platform, ensuring uninterrupted communication and supported by responsive customer service. Whether building stronger customer relationships or aiming to scale the business, Dynosend redefines the way brands engage with their audiences—efficiently, effectively, and with ease. Read more
Pricing Options	Free Trial Available Starts at $8.00.	Free Trial Available Offers Free-forever plan.	Free Trial Available Starts at $15.0.	Free Trial Available Starts at $49.0.
SW Score & Breakdown	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 94% Reviews 84% Momentum 65% Popularity 84%	82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 88% Reviews 66% Momentum 66% Popularity 75%	75% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 84% Reviews 60% Momentum 60% Popularity 62%	80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 95% Reviews 60% Momentum 60% Popularity 63%
SaaSworthy Awards	# 10 Highly Rated	Not Available	Not Available	Not Available

Features

Total Features	8 Features	6 Features	6 Features	8 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 5 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 3 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 3 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 5 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online	Business Hours Online	Business Hours Online
API Support	Available	Available	NA	Available

Reviews & Ratings

User Rating	4.5/5 41 user ratings	4.7/5 3 user ratings	Not Available	Not Available
Rating Distribution	Excellent 75.6% Very Good 14.6% Average 2.4% Poor 0% Terrible 7.3%	Excellent 66.7% Very Good 33.3% Average 0% Poor 0% Terrible 0%	Not Available	Not Available
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Pricing

Pricing Options	Free Trial Available Starts at $8.00.	Free Trial Available Offers Free-forever plan.	Free Trial Available Starts at $15.0.	Free Trial Available Starts at $49.0.
Pricing Plans Monthly Plans Annual Plans	Basic $8.00 $9.00 per month Plus $11.00 $14.00 per month Premium $298.00 $351.00 per month SMS Package $41.00 $41.00	Free Free Professional Others Enterprise Others E-commerce Enterprise Others SMS Service Others	Starter $15.00 $19.00 per month Scale $31.00 $39.00 per month	Standard $49.00 $49.00 per month Business $599.00 $599.00 per month
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Alternatives

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	View All ActiveTrail Alternatives	View All Rule Alternatives