Home/Marketing Automation Software/Act-On vs BrazeUpdated on: March 28, 2024

Compare Act-On vs Braze

89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Remove
91% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Omnisend
Omnisend Marketing Automation Software (1097 Ratings)
Start Free Trial

Visit Website

Start Free Trial

ADD PRODUCT
89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Remove
91% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Omnisend

Omnisend

Marketing Automation Software (1097 Ratings)
Start Free Trial

Visit Website

Start Free Trial

Overview

Summary

Act-On enables you to take control of your marketing campaign instead of relying on developers with its easy to use landing pages and forms. Its lead scoring and lead nurturing tools help you convert leads into prospective customers. Conduct A/B testing between your messaging strategies and get to know which one is the most effective. With Act-On’s intelligence tools, empower your sales team to close out more and more deals. Its SEO tools help your website draw more visitors which might turn out to be your prospective clients. The Act-On marketing automation software maintains your brand’s standard while maximizing the outreach of its message. ..show more

Braze is a customer platform designed for today's mobile world. The customer-relationship-management platform help leading brands to create the insights of customers who transmit and process historical, current and predictive data in an interactive feedback loop. This means that relevant information about relevant messaging features can be processed immediately via mobile and web devices. It is a marketing analysis and application automation software for mobile applications that focus on campaign management, promoting your business. Compatible with Android, Windows, iOS, and Unity, the company is equipped with a team dedicated to Braze Academy, a resource for automating integration, deployment, and marketing. The product is a platform that allows brands to humanize their relationships with their customers through technology. This leads to better experiences and improves customer loyalty, life expectancy and return on investment. The CRM software provides easy-to-use tools for loading and retrieving data from the platform. Detailed information about the level of events available in the currents program is also beneficial for entering your analytics system. The platform has standard reports and can pull another custom to meet your needs. This shows that Braze is indeed customer oriented. The Customer Relationship Management software is designed for today's on-demand customers who are always connected. Replacing decades of old databases and poorly integrated internal and external tools with live client views, offering a grand customer path development, optimized campaign, and more. Its amazing features include prolific customers including Urban Outfitters and Shutterfly; compatibility with the SDK configuration; analysis and market strategy and Amazon Kindle. ..show more

Omnisend is an eCommerce marketing automation tool that helps users to improve sales by combining several channels into the marketing strategy. It allows the user to integrate various channels within the same automation workflow. Boost email marketing campaigns with the help of email blasts, newsletters, and easy drag-and-drop builders. Omnisend helps to build an advanced automation workflow that assists users in meeting their individual needs based on visitor activities. It enables users to build smart segmentation from different lists that allow the user to send accurate messages to the right person only. With Omnisend, they can add any data which is more relevant to your customer’s profile and reach your target audiences through loyalty program status or anything else that is tailored for the customers. Segmentation can lead to much better sales. It provides powerful forms to capture each and every visitor and make sure they won’t leave without taking action. It presents them with a forever-visible widget at the bottom of the screen that gives an option to the customers to click on the link while browsing. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Portland, Oregon / +1 877-530-1555

New York, NY

London, United Kingdom

API

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Professional
$900 /Month

For 2,500 Active Contacts

A platform for the energetic marketer

Features

  • Automated engagement programs
  • Track website and landing page visitors
  • Score visitors, prospects and customers
  • Create contact lists based on behavior and demographics
  • Target emails and messaging to contact segments
  • Deliver landing pages and forms that engage your market and capture info
  • Dozens of pre-built templates for landing pages, forms, and emails
  • Open API, Zapier and Cazoomi enables customers to build the martech they need
  • Interactive analytics and reporting dashboards
  • CRM Integration : Add-on
  • Data Studio for advanced reporting and BI integration : Add-on
  • Account-Based Marketing : Add-on
  • Automated SMS markeitng : Add-on
  • Transactional email : Add-on
  • Support: Standard support package with email-based support.

Based upon the Number of Active Contacts, the pricing plan varies.

Enterprise
Custom

For 2,500 Active Contacts

When scale, scope, reach is essential

Features

  • Includes features of Professional plan, plus
  • CRM Integration
  • Data Studio for advanced reporting and BI integration
  • Account-Based Marketing
  • Automated SMS markeitng : Add-on
  • Transactional email : Add-on
  • Support: Standard support package with email-based support.

Based upon the Number of Active Contacts, the pricing plan varies.

View Price Page
Braze
Custom

Features

  • Cross-Channel Messaging
  • In-App Messages
  • Ingestion
  • Data Streaming & Sharing
  • Reporting & Analytics
  • Dynamic Segmentation
  • Journey Orchestration & Testing
  • Take action across channels
    • Mobile & Web Push
    • In-App & In-Browser Messages
    • Content Cards
    • Email
    • SMS
  • Optimize in real time
View Price Page
Free
Free

Features

  • Reach up to 250 contacts (Unlimited contact list size)
  • 500 emails per month
  • Up to 60 SMS
  • Up to 500 Web Push
  • Professional Looking Email Templates
  • Pre-built Automation & Workflows
  • Popups & Signup Forms
  • Unlimited segmentation
  • Sales & performance reports
  • A/B testing
  • 24/7 email & live chat support
Standard
$16 /Month

Features

  • Reach up to 500 contacts (Based on the contact list size provided above)
  • 6,000 emails per month
  • Up to 60 SMS (One-off $1 in free SMS sends | Monthly SMS plans available)
  • Unlimited Web Push
  • Includes features of Free plan, plus
  • Customer success manager from $400
Pro
$59 /Month

Features

  • Reach up to 500 contacts (Based on the contact list size provided above)
  • Unlimited emails
  • Up to 3,933 SMS per Month (Free monthly SMS worth the price of the plan)
  • Unlimited Web Push
  • Includes features of Standard plan, plus
  • Advanced reporting
  • Customer success manager from $400
  • 24/7 Priority Support
View Price Page

SCREENSHOTS

Act-On Screenshots
View 2 screenshot(s)
Braze Screenshots
View 3 screenshot(s)
Omnisend Screenshots

INTEGRATIONS

  • Pipeliner CRM
  • Justuno
  • Formstack
  • Vidyard
  • NetSuite
  • Sign In Scheduling (formerly 10to8)
  • Oktopost
  • Wistia
  • GoToWebinar
  • Infor ERP
  • Cisco Webex Meetings
  • Microsoft Dynamics 365 for Sales
  • Salesforce
  • Grow
  • LogicBox
    NA
  • Gorgias
  • Justuno
  • BigCommerce
  • LoyaltyLion
  • Volusion
  • OpenCart
  • PrestaShop
  • Easyship
  • ReCharge
  • Yotpo
  • WooCommerce
  • Shopify Plus
  • AfterShip Returns Center
  • CartHook
  • Shopify
  • Zapier
  • Tidio Chat

ALTERNATIVES

Top alternatives to Act-On

Adobe Marketo Engage
Adobe Marketo Engage
HubSpot CRM
HubSpot CRM
ActiveCampaign
ActiveCampaign
Klaviyo
Klaviyo
Ontraport
Ontraport

Top alternatives to Braze

MailChimp
MailChimp
Klaviyo
Klaviyo
HubSpot CRM
HubSpot CRM
Weld
Weld
Iterable
Iterable